Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,711 articles
Latest in Google

Google Wins Brand of the Year, Ad of the Year

Google has scored a hat-trick, winning the overall Brand of the Year award, the Software and Websites category Brand of the Year, and the Ad of the Year…

By Greg Jarboe · 10 Jan 2014

SEO

Google’s Matt Cutts: Here’s How to Deal With Short-Term Duplicate Content Issues

If your website sometimes has minor duplicate content issues, how can you avoid being caught in Google's duplicate content filter? Google's Distinguished…

By Jennifer Slegg · 09 Jan 2014

Analytics

Interactive U.S. Map Shows Google, Windows, Mac Usage by State

Advertising network Chitika delves into Mac, Windows, Linux, and Google search usage by state with a new interactive map. The map allows…

By Jessica Lee · 09 Jan 2014

Industry

French Privacy Watchdog Fines Google €150,000

Google has been fined by the French data protection authority after it ruled that Google's privacy policy doesn't comply with the country's…

By Dan Worth · 09 Jan 2014

Local

4 Local Search Tactics That Will Matter More in 2014

Marketers should focus their energies on these key tactics in 2014: improving brand/domain authority; making websites mobile-friendly; correcting any inaccuracies in Foursquare;…

By Adam Dorfman · 09 Jan 2014

Industry

6 Tips for Leaving Your Marketing Bubble

Make 2014 the year you break free from the marketing box/bubble/silo you've become stuck in. Make this the year you move toward…

By Lisa Barone · 09 Jan 2014

Analytics

Google Webmaster Tools Now Provides More Specific Search Query Data

Google Webmaster Tools will now provide more specific details about the number of impressions and clicks your site gets from search. Also,…

By Jennifer Slegg · 08 Jan 2014

SEO

Rap Genius No SEO Genius: Lyric Site Fails to Recover Traffic After Google Penalty

Despite returning to Google's index after getting caught for unnatural linking, there still seems to be a significant loss in overall traffic…

By Jennifer Slegg · 07 Jan 2014

Social

Facebook Sued for Profiting From Private Message Data

Facebook is facing yet more legal action as a result of its privacy practices, this time surrounding alleged "systematic interception" and commercial…

By Michael Passingham · 07 Jan 2014

Mobile

Google Android’s Next Destination: Audi, Honda, GM, Hyundai Cars

Google has teamed up with car giants Audi, GM, Honda, and Hyundai, as well as chip designer Nvidia, to form the Open…

By Lee Bell · 07 Jan 2014

Content

Reverse Engineer Sociology & Influencer Understanding for Outreach Success

Reaching out to influencers is incredibly time consuming. Building relationships in an environment where most of those journalists and site owners you…

By Simon Penson · 07 Jan 2014

Mobile

Why Apps Will Dethrone Content as King of Digital Marketing

The sites with the best tools dominate the web. Facebook, Twitter, Google, YouTube, WordPress, and LinkedIn don't owe their success to content…

By Pratik Dholakiya · 06 Jan 2014

PPC

4 Ways to Expand PLA Success in 2014

Google Product Listing Ads have become a key component of driving online sales, so the time to capitalize is now. As 2014…

By Kelly Wrather · 06 Jan 2014

SEO

Link Building the Right Way in 2014

Link building, if done correctly, isn't cheap or easy. If your objective is to improve a website's visibility in organic search results,…

By Chuck Price · 03 Jan 2014

Mobile

6 Essential Elements for Mobile SEO Success in 2014

Adopting a successful mobile SEO strategy as part of your overall SEO strategy will undoubtedly give your organization a competitive advantage in…

By Jay Taylor · 03 Jan 2014

Industry

4 Surprisingly Awesome Google Retail Opportunities for 2014

Google did a lot in 2013, but the retail opportunities and places the search giant could grow based on its current technology…

By Mary Weinstein · 03 Jan 2014

Content

5 Ways to Have Killer Content in 2014

Content will continue to be a key part of SEO in 2014. But your strategy has to adapt to your users if…

By Erin Everhart · 02 Jan 2014

Industry

An Integrated Marketing Blueprint to Grow Sales & ROI in 2014

The lines between SEO, website, content, social media, and mobile are forever blurred. To succeed in 2014, businesses and brands must merge…

By Rebecca Murtagh · 02 Jan 2014

SEO

Top 10 SEO New Year’s Resolutions for a Successful 2014

It's been quite a year for SEO folk everywhere. As 2013 shutters its doors and 2014 beckons, it's an opportune time to…

By Grant Simmons · 31 Dec 2013

SEO

SEO Basics: 8 Essentials When Optimizing Your Site

You should always keep search engine optimization in the forefront of your mind, and always follow best practices. Skipping the basics of…

By Victoria Edwards · 31 Dec 2013

Social

5 Social Media Advertising Trends to Watch for in 2014

2013 has been an incredible year of growth for social media advertising, with new features, targeting options, and channels to explore. But…

By John Lee · 30 Dec 2013

Content

Why Content Marketing is a Definitive Method for Success in 2014

A regular marketing tool for many companies, content creation became a prime method for success in 2013 and will become a definitive…

By Kerin Foster · 30 Dec 2013

SEO

6 Major Google Changes Reveal the Future of SEO

PageRank and keyword obsession is fading away. Google is now pushing you to focus on understanding your target users, producing great content,…

By Eric Enge · 30 Dec 2013

Mobile

Top 10 Trends in Mobile Across Paid, Owned, Earned Media

The expansive growth of mobile traffic in 2013 has led to some major changes and opportunities in the mobile marketing space. With…

By Jason Tabeling · 27 Dec 2013

SEO

How Much Should You Spend on SEO Services?

For most businesses, SEO provides the highest ROI of all marketing investments. As long as you choose a quality SEO agency, your…

By Jayson Demers · 27 Dec 2013

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