Google.
More Local SEOs Earning Less Than $30,000 [Study]
The BrightLocal Local SEO Industry Survey included nearly 1,800 SEOs and found more than a third of local SEOs have turnover of less than $30,000 and the average…
Paid Media Is the Future
Marketers are evolving away from the need to be paid search and display specialists and toward the need to be more broadly…
YouTube Keyword Tool Goes Missing
Google replaced YouTube's keyword tool with Display Planner's AdWords video keyword suggestions on September 1, requiring users to access an AdWords account.
Baidu Building Powerful Computer Cluster
Reps for the search engine reportedly say more computing power is required as search queries shift from text to voice and image.
Callouts for AdWords Offer More Space for Advertisers
The new feature gives marketers more space to promote their products and separate themselves from competitors.
4 Things Your Competitors Are Doing This Q4 to Crush You on Google
Q4 is the ultimate game. There is no halftime show, but all the big teams are playing, and everyone is coming to…
Block Determination and Link Distribution
As Google gets better and better at determining what blocks within your website serve what purpose, links within your main content are…
Bing and Google Are Ready for Some Football
As the 2014 NFL season kicks off, Bing is making predictions, which it has also enabled in Cortana, and Google is launching…
Domain Equity Development: A Fresh Perspective on Link-Building
The old practices of link-building to boost SEO just won't cut it anymore. Here's a fresh way to look at building links:…
Google Folds Blog Search Into News
Google users who want to search for content from blogs must now filter their queries in Google News instead of using the…
Google Extends Nearby In-Store Product Listing Ads to Desktops
Google is reportedly allowing retailers to promote in-store products across all devices, regardless of whether the products are available online as well.
HTTPS Doesn’t Boost Rankings [Study]
Shortly after Google began recognizing HTTPS as a ranking signal, Searchmetrics says it has found there is no difference between HTTP and…
Last-Minute SEO – Here Come the Holidays!
If you snoozed all summer and are behind on your holiday SEO strategy - don't panic! There are still methods you can…
How Google Pigeon Impacted Local Queries, and What You Can Do
Since Google's local algorithm update, "Pigeon," took effect in July, local businesses have been scrambling to adjust.
Google Dorking: Feds Warn Against Malicious Cyber Actors
Three federal agencies have issued a warning that malicious cyber actors can use advanced search techniques to discover sensitive information on websites.
Google Gives Older Browsers a Retro Look
If you're going to act like it's 2011, Google will treat you like it's 2011.
Building Future Safe Links – 5 Questions to Ask Yourself
Google has once again updated its guidelines to cite low-quality guest posts as a form of thin or unoriginal content. How can…
Need Some Extra PPC Mojo? Revisit Bing Ads’ Syndicated Search Partners
There are bad websites in the network, yes. There can be issues with junk lead submissions, yes. But for all the bad,…
Google Drops Authorship From Search Results
Google’s John Mueller says Google will stop showing authorship in its search results because "this information isn’t as useful to our users…
Star Ratings of a Different Color: Google Testing New Formats
Google is reportedly testing additional colors for the stars in its ratings for companies and local businesses.
14 Ultimate Link-Building Guidelines to Keep Safe in 2014
How do you know what link-building is safe in 2014? Is there such a thing? That’s a question most SEOs, marketers, and…
DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite
The Google subsidiary says it has added adaptive Shopping campaigns, bid optimization for Shopping campaigns, and purchase detail reports to make reporting…
Yahoo, Bing Flirt With New Search Interfaces
Yahoo and Bing are reportedly testing out changes to search functionality that make results more "card-like" and move top navigation below the…
The Art of 6 Simple Questions
How often do you run into a road block when creating killer content? What do you do to keep your blog, video,…
Choosing Your Agency: It’s About the Team
There are a lot of parallels between the digital marketing world and the elementary schoolyard days. Here's a look at how you…
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