Google.
FTC Report Details How Google Manipulates Search Market
A previously undisclosed FTC document offers new insights into how Google has preserved and extended its monopoly in the search market.
Heating Up the Search Scene in Southern Florida at SES Miami
In this sneak preview of SES Miami coming up on March 26, you will see why swapping a day at the beach…
Tracking the Evolution of Google Panda Updates – From Monthly to Tremors to Missing in Action
Is Google Panda real-time, or has it been missing in action since October 2014? Glenn Gabe looks to clear up Panda confusion…
Google to Improve Doorways Algorithm for Better Search Results
To minimize the impact of webspam, the search giant will adjust its algorithm for doorway pages.
5 Ways of Rethinking Your Referral Traffic
So you have a site, now what? One of the first things you need to do is drive traffic to it, but…
Microsoft to Bring Advanced Version of Cortana to iOS and Android
The tech giant believes its work on search, speech recognition, and machine learning will make Cortana the first intelligent digital assistant that…
SEO and Content: Best Practices From the Adobe Summit
At the Adobe Summit this week, Dave Lloyd of Adobe gave a great presentation on optimizing content for search throughout the customer…
Natural Search’s Growth Explosion, and What It Means for SEO in 2015
Brands who are actively working to improve their natural search have a deep well of growth potential coming into 2015.
Updates to Google Webmaster Tools Make Sites More Crawlable
Google has updated its suite of Webmaster Tools to increase reportage of which site resources are blocked from crawling. This new transparency…
A World Without Links?
Over the last few years the sky, or at least the bottom line, has fallen for many websites and business owners as…
More Than 80% of HTTPS URLs Display as HTTP in Google
According to a post on Google+ from the search engine's webmaster trends analyst, many websites are eligible to be displayed as HTTPS…
“Mobilegeddon” Is Coming on April 21 – Are You Ready?
Marketers have ample time to prepare for Google's next mobile update, so are you doing everything you should be?
How to Optimize for Keywords in 2015
The rules have changed for keyword optimization in 2015. What are the best practices now?
Google Reveals Android App for On-the-Go Campaign Management
Google launches an AdWords app for Android that is now available in the Play store.
Google Confirms Intentions for Mobile Search – What Now?
There has been a lot of speculation recently about Google’s intentions with mobile search. But Google’s recent announcement on Webmaster Central answered…
App Indexing – The New SEO Generation
Google’s App Indexing API will change the conversation about what true app SEO is and how it will evolve.
Busted SEO Campaign? Fix It With 3 Easy Checks!
Here's a simple checklist to review campaigns and find roadblocks that might be impeding success in your SEO campaign.
Google Adds Mobile-Friendliness and Indexed Apps as Ranking Factors
The tech giant will surface mobile-friendly information and content from indexed apps more prominently in its search results.
Mobile Search Spend Share to Reach 83% by 2018
Recent eMarketer research found that mobile search spend is growing exponentially with no end in sight, even more so than they previously…
Brands Boost Conversions With Google Shopping Campaigns
Google's local inventory ads, which recently opened up to all advertisers, allow brands like Macy's and PetSmart to make in-stores sales from…
Does Yelp Really Matter?
In a search marketing world that is dictated by Google, should businesses care about getting Yelp reviews?
Apps Could Be an Innovative Approach to Local Search
Many small businesses think that apps are best left to big brands and games, but app search is on the rise, and…
Why Search Was Instrumental in the Growth of Taco Bell’s App
Since relaunching its app in October, Taco Bell has found that paid search has contributed to five times the purchase strength of…
Here’s How Badly Google Is Killing Its Digital Media Competitors (for Now)
Google isn't just dominating search, but digital advertising across the board.
Google Tests Live Chat in Search Results
The search giant is experimenting with integrating Google Hangouts into its search results.
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