AdWords.
The Abridged Version: Independent Report On Google’s Click Fraud Detection Practices
Last Friday, an independent report on how Google deals with click fraud was published as part of the ongoing Lane’s Gifts…
Detailed Look into the Google AdWords Landing Page Algo
The Google AdWords landing page algo changes this month have resulted in many advertisers sitting up and thinking about quality issues beyond…
Analyzing the Google AdWords Landing Page Algorithm
Google's pricing for AdWords includes a component that looks at the content of landing pages, and a recent change that has caused…
Search Headlines & Links: July 24, 2006
Below, a recap of stories posted from June 21st through today to the Search Engine Watch Blog, along with other items we’ve…
GoDaddy Launches Private Label Domain Park Program
GoDaddy has long placed ads on registered domains that customers have parked at GoDaddy. Now, GoDaddy is allowing webmasters to sign up…
Independent Report: Google Click Fraud Detection Practices Are “Reasonable”
The Google Blog just posted the independent study on their click fraud detection practices that shows Google makes reasonable efforts to detect…
Daily SearchCast, July 20, 2006: Amnesty International Raps Search Engines On Censorship; Currency Exchange Rates In Google AdWords Kept Secret; Microsoft To Allow More Search Default Choice & More!
Today’s search podcast covers Amnesty International calling on searchers to lobby Google, Yahoo and Microsoft to stop censoring in China; Microsoft to…
Google Won’t Reveal Details Of AdWords Exchange Rates
I spotted an interesting thread which I then followed up on today at the Search Engine Roundtable which shows that Google won’t…
Search, The South American Way
With over 80 million Internet users, Latin America offers attractive opportunities for search marketers who take time to understand the region's unique…
AdWords Adds Category Site Selection Feature
The Inside AdWords blog announced that you can now tell them what category of sites you want your ads to be displayed…