AdWords.
Google Launches Custom Search Engine Service
Want your own Google-flavored specialized search engine for your web site or blog? With Google's new Custom Search Engine service, it takes…
Click Fraud Dropping Amongst Google & Yahoo
News.com reports on a new Click Fraud Index study that shows the click fraud rate dropping from 12.8 percent to 11.9 percent…
Verizon Announces SuperPages Spin Off, To Be Called “Idearc”
Ending several months of speculation Verizon announced yesterday that its SuperPages unit would be spun off as a separate company, to be…
Google AdWords Releases Website Optimizer for Advertisers
Google AdWords has released a new tool for advertisers to enable them to easily test conversions on varying landing pages, headlines and…
Ask.com Using Paid Search On Google As Promotion
I reported at the Search Engine Roundtable that Ask.com Advertises on Google.com To Promote Search Quality of Engine. A search on Raccoon…
Official Google Blog Gets Hacked After Message On Security
The Official Google Blog was hacked over the weekend, happening embarrassingly after Google had just posted about how seriously it takes security.…
DMA Offering Search Marketing Certification Program
The Direct Marketing Association has announced a new certification program in search marketing, which is to launch at its annual conference next…
See Google Results As If You Are In Another Country
This morning at the Search Engine Roundtable, I reported that you can now easily Check Your Google Results in Any Country. How?…
Highlights from the SEW Blog: Sept. 18, 2006
Featured posts from the Search Engine Watch blog, as well as our customary headlines from around the web.
See Ads? Now You Don’t! Google AdWords Rotating Out Top Sponsored Links
Google is now displaying or not displaying the top sponsored links (with the blue background) based on searcher behavior. What I mean…