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Google Antitrust Deal in Works? Schmidt Meets With Key EU Regulator
Outgoing CEO Eric Schmidt met with Joaquin Almunia, vice president of the European Commission, during the World Economic Forum in Switzerland to discuss the…
AdWords Campaign Experiments: Details and Pitfalls
Campaign Experiments is a great enhancement that can really take your PPC campaigns to the next level, but it also poses many challenges and…
Big Brands and Bad Linking: How to Avoid Google Penalties
The recent hype involving JCPenney's linking scheme penalty may have many wondering if their SEO firm is playing by the rules. Learn how you…
SES New York To Feature ‘Focus Latino’ Track
According to Carlos Vassallo, CEO of LatinVision Media, “The Census of 2010 results will confirm the U.S. Hispanic Market is the most attractive one…
Google Legal Briefs: Rosetta Stone, Jurin, Oracle, VoIP
Here’s a quick recap of recent developments in four of Google’s legal battles. Google vs. Rosetta Stone In the trademark case of Google vs.…
14 Tips for Making the Most of Feeds
Seven tips for using feeds from other sites to ensure you're among the first writing about a topic, and seven tips for using your…
Social Networks and Health: Bad Medicine?
Social networks can be invaluable for helping consumers with health care decisions, as well as brand awareness for health practitioners, organizations, and treatments --…
SEO’s Achilles’ Heel: The Misdirected Attack on Search Engine Optimizers
Q1 2011 is becoming a tough time to be one of the good guys of SEO.
Google Changing Titles in Search Results, SEOs Not Happy
Google is altering the appearance of a site’s title as it appears in the SERPs. And SEOs are getting frustrated. Complaints about Google ignoring…
Ask, Analyze, Apply: Creating a (Search) Data-Driven Marketing Strategy
Every smart marketer can apply these key themes to their business to achieve winning results.