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Industry

Belgian editors go after Yahoo News

According to a story by AFP, Belgium’s French-speaking newspapers are seeking redress from Yahoo News — after taking action against Google News a year…

By Greg Jarboe · 18 Jan 2007

Industry

Social search engine Sproose surpasses 250,000 unique users 30 days out of beta

Sproose, a recently launched social search engine, today announced that it has surpassed 250,000 unique users in just 30 days out of beta. Additionally…

By Greg Jarboe · 18 Jan 2007

SEO

Linkbait in 2007

Over at Search Engine Land, guest blogger Nick Wilson offers up a 2007 Guide To Linkbaiting. He outlines the risk/reward potential of three types…

By Kevin Newcomb · 18 Jan 2007

Social

Dell Says Buy A Computer And We Plant A Tree

Dell CEO Michael Dell used the CES event in Las Vegas last week to announce his company’s new “Plant A Tree For Me” campaign.…

By Frank Watson · 18 Jan 2007

Industry

Google Patent Hints at Ad Relevance Factors for Contextual Ads

A new patent application from Google gives hints about its plans to include relevancy factors in its contextual ad algorithms. According to Bill Slawski…

By Kevin Newcomb · 18 Jan 2007

Industry

Google Updates AdSense Policies

Google updated its policies for publishers in the AdSense program last night. Jennifer Slegg has a very thorough breakdown of the changes, with special…

By Kevin Newcomb · 18 Jan 2007

Analytics

Two- and Three-Word Queries Rule

According to data collected from users of European Web analytics provider OneStat, most people use 2- or 3-word queries in search engines. The RankStat…

By Kevin Newcomb · 18 Jan 2007

Analytics

Weather.com’s SEO Efforts Rest Heavily on Analytics

Data from Coremetrics Web analytics informs virtually all of the site's search marketing efforts.

By Kevin Newcomb · 18 Jan 2007

Analytics

Using Web Analytics to Drive SEO Decisions

When creating a search marketing program for Weather.com, the marketing team at The Weather Channel Interactive depended heavily on Web analytics to inform both…

By Kevin Newcomb · 18 Jan 2007

Industry

Search Headlines & Links: Jan. 17, 2007

A selection of stories posted to the Search Engine Watch Blog, along with today’s search-related headlines from around the Web: From the SEW Blog:…

By Kevin Newcomb · 17 Jan 2007

Industry

Former About.com Boss Heads to IAC

Former About.com and AllBusiness.com CEO Peter Horan has been named CEO of IAC Media & Advertising, overseeing Ask.com, Citysearch, consumer applications and portals, and…

By Kevin Newcomb · 17 Jan 2007

PPC

Wired Writes Yahoo’s Eulogy

Wired reporter Fred Vogelstein has penned a 3,200-word eulogy to Yahoo, “How Yahoo Blew It.” The story chronicles Yahoo CEO Terry Semel’s refusal to…

By Kevin Newcomb · 17 Jan 2007

Industry

An Introduction to SEO Best Practices

Best practices for search engine optimization are constantly evolving, and are starting to look more like conventional business plans.

By Eric Enge · 17 Jan 2007

SEO

What Are SEO Best Practices?

Best practices for search engine optimization are constantly evolving, and are starting to look more like conventional business plans. Following best practices can greatly…

By Kevin Newcomb · 17 Jan 2007

Industry

SEMPO Brings “State of Search Marketing” Survey to Europe

For the first time, SEMPO is fielding a European version of its State of the Search Marketing Industry survey. It’s designed to estimate the…

By Kevin Newcomb · 17 Jan 2007

Industry

Miva InLine Ads Now Self-Serve

Pay-per-click ad network Miva is consolidating its search ads, contextual text ads and in-line text ads under a single management console. Dubbed Miva Monetization…

By Kevin Newcomb · 17 Jan 2007

Events

Speaker Proposal Guidelines for SES Latino 2007

Thanks for your interest in speaking. This page provides background on how to make a speaking pitch to Nacho Hernandez, the conference chair of…

By Ses Staff · 16 Jan 2007

Industry

Jimmy Wales Discusses Search Wikia on MarketWatch

Wikipedia founder Jimmy Wales went face to face with Bambi Francisco on today’s MarketWatch, and shared more about the concept of Search Wikia, a…

By Elisabeth Osmeloski · 16 Jan 2007

Industry

Search Headlines & Links: Jan. 16, 2007

Below is a selection of stories posted to the Search Engine Watch Blog, along with today’s headlines from around the Web: From The SEW…

By Kevin Newcomb · 16 Jan 2007

Industry

The Search Engine Report – Number 121

Search Engine Watch Editor Elisabeth Osmeloski recaps important news in search during December 2006 & January 2007.

By Elisabeth Osmeloski · 16 Jan 2007