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Google Pilots an Analytics-Webmaster Integration
Google has launched a limited pilot program that integrates data and tools from both Webmaster Tools and Analytics. For example, organic search impressions, clicks…
Getting Creative With SEO
One of the biggest topics in SEO right now is ‘social’ SEO – the idea that the more people engage with your brand/product/website in…
Top 5 International Link Building Blunders
There are many ways to get international links. Like anything when it comes to link building, it isn't easy. If you know the blunders…
3 Ways to Use Data to Advance Your Search Performance
Search marketers are lucky. Really, we are. We get to work in a medium where we have access to real-time data and can adjust…
The 1970’s Just Called. They Want Their Internet Back.
The numerical format of IP addresses limited it to 4.3 billion combinations. Once deemed more than sufficient, the growing need for Internet connectivity on…
Google Music Beta Widens Launch To Mixed Reviews, Apple Counters With iCloud
Google sent out invites to Music Beta - their new cloud-based music service they announced during Google I/O last month. Meanwhile, Apple, in what…
CodeGuard Review: Free Cloud Site Backup
If you have ever had your site hacked or mistakenly overwritten pages with bad code, CodeGuard may be just what you are looking for…
Gmail Phishing Attack: China Cries Slander
The Chinese government claims Google is using an attempted targeted Gmail phishing scam as a “political tool for slandering other countries,” according to a…
Something Social This Way Comes
Almost every Google product, property, and mechanism is social. Search is the conduit to social properties and content, such as YouTube videos and Picasa…
Can You Sell Insurance on YouTube? [Study]
Can a Fortune 300 insurance company be successful on YouTube? And can a full-service media agency with search marketing capabilities help this kind of…