Latest stories
27,545 articles, newest first.
Boost Your CTR With These 5 PPC Ad Copy Strategies
Ad copy testing is critical to seizing a competitive advantage in PPC, but with an endless number of attributes to test it can be…
SEO Your Website For Foreign Market Acquisition
How can a U.S. company expand its presence in an English-speaking foreign markets? An overview of the pros and cons from an SEO and…
Local Search: Who Should Tell You Where To Eat Tonight?
It's time to re-imagine local search. This next generation search will be highly impacted by the two leading trends of the last few years:…
Irish Hotel Takes Google to Court for Search Suggestion
Google Autocomplete faces a new legal battle from the Irish hotel Ballymascanlon, whose name pulls up a Google auto-suggest that implies the company is…
China Blocks Google Searches for Zengcheng Protests
As the information age has gained momentum, so have the restrictions of the Chinese government. Most recently, China blocked any Chinese search for terms…
Google Maps Adds “My Places”: An Accidental Gift to Stalkers?
Google has added a new feature to Google Maps that lets users quickly access locations they rated, starred, or saved in Google Maps. However,…
Google Chromebook Makes It to the Wild
Google's Chromebook is finally a real, live, (metaphorically) breathing thing. Several models with varying prices are available, and initial reviews have started coming back.…
4 Steps to Measure Social Media ROI with Google Analytics
A new feature in Google Analytics, combined with some customization to your Google Analytics tracking and diligent work on the part of your social…
Mining the Right Keyword Mix for Successful SEM Campaigns
Some recommendations on how to get started amassing and expanding a keyword list to develop a successful and profitable paid search marketing campaign, plus…
Google Introduces Me On the Web
Google offers assistance for setting up search alerts, managing your online identity, and helping you remove unwanted content with a reworked Google Alerts dashboard…