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SEO

The Dangers of a One-Dimensional Link Building Plan

If you find yourself focused on one link building initiative, even if it’s focused on your audience, then consider developing a focus on another…

By Eric Enge · 25 Jul 2011

Industry

Summer Travel Search: Are We There Yet?

Clicks to travel sites from search engines are up 10 percent year-over-year reaching to 272 million in June 2011. This annual search trend tends…

By Eli Goodman · 25 Jul 2011

SEO

Successful SEO Tactics: Keyword Selection

Applying direct response methodology, granular keyword-level data analysis, and focusing on quality over quantity are three keys that drive SEO success. Here’s how to…

By Ryan Woolley · 25 Jul 2011

SEO

Major Google URL Removal Exploit Found & Resolved

A Google Webmaster Tools user found a security hole that allowed him to delete any web page from Google's index. Once the exploit was…

By Rob D Young · 25 Jul 2011

Social

Ears to the Ground: Linden Lab is Changing How it Listens to its Customers

There has clearly been an evolution that was sorely needed down at the Lab, and it's absolutely coming from the top. Rod Humble seems…

By Avril Korman · 24 Jul 2011

PPC

Google Introduces AdWords Credit Card for Advertisers

Select search advertisers are being offered a new Google AdWords Business credit card. Google sent out invites via email for the card, which can…

By Danny Goodwin · 22 Jul 2011

Mobile

Google+ iOS App Released, Tops iTunes

Just over three weeks after the release of the Google+ social network and its corresponding Android app, an iOS version of the app has…

By Rob D Young · 22 Jul 2011

SEO

Is IT in Your In-House SEO Circle?

It can sometime feel like marketers and IT folks operate on different planets, but SEO and IT are two important players that need to…

By Bob Tripathi · 22 Jul 2011

Social

How Social Networking Fits in the B2B Search Marketer’s Toolbox

Social networks represent a significant component of our online behavior, which is why it should become an essential part of the overall search marketing…

By Derek Edmond · 22 Jul 2011

Industry

Google+ Takes No-Nonsense Policy on User Identity & Community Standards

Google+ has been banning accounts that seem to be using fake names and discussing ways in which celebrity identities can be verified. Several groups,…

By Rob D Young · 22 Jul 2011