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Industry

Cross Linking Between Sites

In a post today on the Google Webmaster Central blog, Greg Grothaus and Shashi Thakur of the Search Quality Team wrote a post titled…

By Eric Enge · 02 Aug 2007

SEO

Camoflage Your PPC Ads From Competitors

EngineReady has shared a great tip about camoflaging your ppc ads from your competitors in a recent article. Finding out where your competitors are…

By Frank Watson · 02 Aug 2007

Industry

Google’s New Behavioral Targeting For AdWords Reviewed

UPDATE: Seems Google does not want to be associated with the term behavioral targeting. Google’s VP of product management and advertising and also the…

By Frank Watson · 02 Aug 2007

Local

The Gphone and Mobile Local Search

The Wall Street Journal reports today that we could be getting closer to the realization of the long-rumored Google phone. This could happen in…

By Michael Boland · 02 Aug 2007

SEO

Understanding the Definition of Link Building

What exactly is link building? By understanding the definition, you can create a link-building campaign that is truly effective.

By Sage Lewis · 02 Aug 2007

Local

Hug the Reservations

If you listen to some of the Travel Search competitors, then you might come to this same conclusion too. The prime opportunities are “hugging”…

By rumo · 02 Aug 2007

Industry

SEW Experts: Understanding the Definition of Link Building

In today’s Link Love column, “Understanding the Definition of Link Building,” Sage Lewis gives you his definition of link building, and by understanding that…

By Kevin Newcomb · 01 Aug 2007

Industry

Search Headlines & Links: August 1, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…

By Kevin Newcomb · 01 Aug 2007

Industry

How to Get More Pages into Google’s Index

SEOs pay a lot of attention to issues like duplicate content, link building, and link structure. But Googler Dan Crow confirms that SEOs might…

By Jonathan Hochman · 01 Aug 2007

Analytics

The Impact of Comparison Shopping Sites on E-Commerce Sales

Comparison-shopping sites provide all price comparisons on a single screen. This has a powerful impact on buying decisions, resulting in shorter conversion times.

By Eric Enge · 01 Aug 2007

Analytics

New Yahoo! comScore Study on Shopping Behavior

The Yahoo! comScore study released this week reaffirms that shoppers who pre-shop products on the Web in fact purchase more at off-line stores. The…

By Amanda Watlington · 01 Aug 2007

Industry

What Else Can You Do to Get Indexed?

SEOs pay a lot of attention to issues like duplicate content, link building, and link structure. But they might want to think more about…

By Kevin Newcomb · 01 Aug 2007

Analytics

11 Cool Things with HBX Analytics

Visual Sciences’ HBX Analytics has been around on the scene for a long time. In a discussion with Ali Behnam from Visual Sciences professional…

By Eric Enge · 01 Aug 2007

Industry

Taking Off at SES Travel Edition

Kevin Ryan returns from the event with carry on, sage advice.

By Kevin Ryan · 01 Aug 2007

Industry

SEW Experts: Taking Off at SES Travel Edition

In today’s Searching for Meaning column, “Taking Off at SES Travel Edition,” Kevin Ryan returns from the recent SES Travel event in Seattle with…

By Kevin Newcomb · 31 Jul 2007

Industry

SEW Experts: The Impact of Comparison Shopping Sites on E-Commerce Sales

In today’s By the Numbers column, “The Impact of Comparison Shopping Sites on E-Commerce Sales,” Eric Enge discusses comparison-shopping sites, and their impact on…

By Kevin Newcomb · 31 Jul 2007

SEO

Training a New SEO

One of the interesting challenges in managing an SEO company is training new people to be top notch SEOs. I find that this is…

By Eric Enge · 31 Jul 2007

Industry

Google Analytics Up and Running Again

The Google Analytics blog announced on Monday that many users were subject to a Temporary Reporting Delay. Since this was in place since Saturday…

By Eric Enge · 31 Jul 2007

SEO

Avoiding Cookie Cutter SEO

No two Web sites are created equal, and Mark Jackson explains why.

By Mark Jackson · 31 Jul 2007

Industry

Think You’re Done With SEO? Think Again!

Search engine optimization is never a one-time process; it takes time and constant tuning to stay on top of the rankings. How to turn…

By Aaron Shear · 31 Jul 2007