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SEW Experts: Why All Links Are Paid Links in the Travel Trade
Google, Yahoo, and MSN aren’t going to quickly discount some long-standing links, reciprocal or not. In today’s Vertical Challenge column, “Why All Links Are…
SEW Experts: Rewriting URLs: SEO for CMS, E-Commerce, and Dynamic Sites
There’s as much confusion and controversy surrounding URL rewriting as Darwin’s theory of evolution. In today’s SEM Crossfire column, “Rewriting URLs: SEO for CMS,…
SEW Experts: Optimizing the Planet: SEO on a Global Scale
When building an SEO team to provide global services, it’s necessary to recruit skilled, multilingual SEO experts — no easy task. In today’s Outsourced…
U.S. Internet Properties in 2007
Politics emerged as one of the top gaining categories in 2007 as political campaigns heated up.
Search Marketers’ Wish Lists, Part 2
We've collected more "wish lists" of several search engine marketers, sharing what they want most from search engines in the coming year.
Search Headlines & Links: January 31, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…
Google in Wall St. Matrix: Faces Red or Blue Pill Dilemma
The message from Wall St. to Google rang as clear as the opening bell today. Unfortunately for Google, it was finally “For Whom The…
Search Comes Full Circle?
Reading the search headlines these days, it may seem like we’ve gone a long way to get right back where we started: human-generated search.…
Search Engine Strategies London Calling
If you register for Search Engine Strategies London by Friday, February 1, 2008, you can save £100 with the early bird special. (Which as…
Google’s Marissa Mayer Looks Beyond Universal Search to Social Search
In an interview with VentureBeat, Google VP Marissa Mayer says that social search is one avenue Google is pursuing to improve relevance in future…
Search Marketers Share Their 2008 Wish Lists
So far, we’ve shared some New Years resolutions, and predictions from several search marketers and social media marketers. I asked many of those same…
Yellowbook Closes Gap in Local Search
Local search guru Peter Krasilovsky of Local Onliner fame reported on Yellow Pages veteran Pat Marshall’s move from Superpages to archrival Yellowbook back in…
CrazyEgg: Free SEM/SEO Analytics Tool Blows My Mind
I’m constantly on the lookout for software tools and services that help us serve our clients better. Since I’ve been a closet geek and…
Recession-Proof Your Business by Building Links
The three don'ts of link building in social networks will save you from exile. How to use link building to make your business recession-proof.
How To Educate Search Staff from Scratch
Educating search marketing staff challenges agency owners and marketers. For your staff's SEM.edu, what are the three key steps in developing in-house training?
SEW Experts: Recession-Proof Your Business by Building Links
Can you feel the nervousness in the business community? Even search — the golden child of marketing — has been getting pushed around by…
SEW Experts: How To Educate Search Staff from Scratch
Educating employees in SEO and PPC marketing can seem impossible when they have no search background. In today’s SEM.EDU column, “How To Educate Search…
Is EU Softening On Online Activites, Acquisitions
Seems the European Union is becoming more sensitive to the workings of the internet. Recent rulings have changed their once strong position about its…
Yahoo Strategy from the Yahoo Magic 8 Ball?
Yahoo’s Yodel Turns Into a Whimper. That’s how BusinessWeek described the Yahoo earnings call. In his NY Times Tech blog, Saul Hansell savaged Yahoo…
Search Headlines & Links: January 30, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…