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Trapit Discovery Engine Launches, on a ‘Collision Course with Google’
Trapit, a content discovery engine that learns your preferences and behaviors, has entered its open beta stage. While it doesn't strictly fall into the…
Using Social Media to Build Site Authority
One important part of building authority is paying attention to and doing your part to influence social metrics. You can do a number of…
Step-by-Step Guide to Managing Search Marketing in an Agency Environment
Seven basic steps to build a search marketing business. By maximizing efficiencies and minimizing human error, this process can help you focus your time…
Make Sure You Don’t Get the Black Friday Blues
A last minute Black Friday checklist for search marketers: beat the Google AdWords holiday rush, keep a backup evergreen ad in each and every…
Google Tests Third Party Management Tools for Google+ Pages
To compete with social networks, Google is partnering with Buddy Media, Context Optional, Hearsay Social, Hootsuite, Involver, and Vitrue to connect their products to…
Microsoft adCenter Upgrades for 2011 Holiday Season
Microsoft adCenter upgraded their reporting tools, features, and user interface. Microsoft believes these new changes will help advertisers to understand their accounts better for…
ShopCity Files Antitrust Complaint Against Google
ShopCity – a site with SEO issues – has joined the list of companies who claim Google is unfairly demoting their content in favor…
Google Product Ads Now Show 5 Products
Google announced an improvement to its Product Ads: the ability to show up to 5 different products at a time.This improvement will help shoppers…
Google Maps Highlights Google Local Recommendations
Google has added highlighting for businesses in their maps that are tied to recommendations users make through their Google account and others the company…
SEMPO Tells Government: Don’t Censor Search Engines
In response to the U.S. FTC's antitrust probe into Google, the search marketing organization SEMPO issues a statement to the FTC Chairman Jon Leibowitz,…