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SEO

5 Ways to Discover Link Building Ideas

Out of link building ideas? Put your customers to work.

By Justilien Gaspard · 21 Feb 2008

Industry

SEW Experts: 5 Ways to Discover Link Building Ideas

Coming up with great link building ideas can be a challenge. It requires creativity, research, and thinking outside the box. In today’s Link Love…

By Kevin Newcomb · 21 Feb 2008

Industry

SEW Experts: Social Media and Online Commerce: Birth of Socialommerce

With all the media attention focused on Microsoft’s not-so-friendly takeover bid of Yahoo, a below-the-radar acquisition target proves why social commerce is the future…

By Kevin Newcomb · 21 Feb 2008

Industry

Search Headlines & Links: February 20, 2008

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…

By Kevin Newcomb · 20 Feb 2008

Industry

Search Engine Strategies London – Day Two

Search Engine Strategies London has wrapped up Day Two and the 2,000 attendees have adjourned until this morning. Meanwhile, the bloggers, videographers and photographers…

By Greg Jarboe · 20 Feb 2008

Industry

Lunar Eclipse: Google Earth Shows When in Google Sky

A total lunar eclipse occurs tonight (Wednesday, February 20, 2008) for skywatchers in the United States. The total eclipse of the moon will also…

By Kevin Heisler · 20 Feb 2008

SEO

How to Drive More Organic Traffic by Understanding Search Engine Algorithms

This morning over at Seattle-based blog SEOmoz, Rand Fishkin asks “What is an Algorithm? How does it apply to the Search Results at Google,…

By Marty Weintraub · 20 Feb 2008

Industry

Google Tightens Restrictions on AdWords Display URLs

Beginning April 1, Google will no longer make exceptions to its policy requiring advertisers to match the display URL in an AdWords ad to…

By Kevin Newcomb · 20 Feb 2008

Industry

Microsoft-Yahoo Fight Heats Up

Microsoft’s unsolicited bid to acquire Yahoo is heading down an unpleasant path. This week, Microsoft is reportedly undertaking a proxy fight, sending letters directly…

By Kevin Newcomb · 20 Feb 2008

Analytics

Landing Page Optimization for SEM: Design and Execute

Landing page optimization: design and execution. First, let's kill all the designers.

By Eric Enge · 20 Feb 2008

Industry

SEW Experts: Landing Page Optimization for SEM: Design and Execute

As a search marketer, you need to understand landing page optimization because it impacts your results. Higher conversion means a bigger impact for everything…

By Kevin Newcomb · 20 Feb 2008

Industry

Highlights from the SEW Blog: February 11-15, 2008

Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.

By Kevin Newcomb · 19 Feb 2008

Industry

Search Headlines & Links: February 19, 2008

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…

By Kevin Newcomb · 19 Feb 2008

Industry

Search Engine Strategies London — Day One

Search Engine Strategies London 2008 is underway. With Day One under our belts, we’re happy to share some of the coverage of the event…

By Kevin Newcomb · 19 Feb 2008

Industry

Snakehead Fish Crosses The Pond?

A giant snakehead fish (the ” Jaws” of freshwater fish in Southeast Asia) was caught by a fisherman in England. The snakehead hooked in…

By Kevin Heisler · 19 Feb 2008

Industry

Ralph Wilson’s Introduction to Search Marketing at SES London

Condensing the essentials of search engine marketing into a one-hour session is a formidable challenge. This morning at SES London Dr. Ralph Wilson, Founder…

By Amanda Watlington · 19 Feb 2008

SEO

American Express Axes Ellen DeGeneres: Au Natural On Amex Site

In an ideal world, American Express would AX the Ellen DeGeneres ads and spend a fraction of the marketing budget on au natural SEO…

By Mark Jackson · 19 Feb 2008

Industry

How To Outrank Your SEO Competitors

SEOs and Small Business Owners: Type-A personalities. What to do when your competitors outrank you in search engines.

By Carrie Hill · 19 Feb 2008

Industry

Advertising Placements by Industry and Top Sponsored Links, January 2008

The industry breakdown of ad placements and unit types, and the top 25 companies placing sponsored links.

By Sew Staff · 19 Feb 2008

Industry

SEW Experts: How To Outrank Your SEO Competitors

Clients and readers often ask why a site that’s younger, smaller, or just plain “uglier” outranks them. There really isn’t a simple answer. In…

By Kevin Newcomb · 19 Feb 2008