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Link Prospector’s Guide to the InAnchor Search Operator
At the prompting of a colleague I recently began experimenting with the "inanchor" advanced search operator for link prospecting. While it isn't as exhilerating…
CEOs Worldwide In Tune with Implications & Impact of Social Media [Study]
Social media is changing the way companies deal with customers, employees and even partners. IBM interviewed over 1,700 CEOs from around the globe to…
Bing Deep Links Issue to Blame for ‘Mysterious’ Yahoo Links
A Parkersburg News & Sentinel blog post featured a reader’s question that stumped the author: “Why does a link for a fiery accident on…
How to Increase Social Influence Scores on Klout & More
Marketers, brands and individuals are getting scored, ranked and labeled as a specialist, a celebrity, a curator or even a taste-maker thanks to sites…
4 Secrets About Paid Search Agencies
To get the most out a paid search agency, you should understand that, like any business, a search agency needs to make money, sometimes…
The Truth About Social Media Measurement & Marketing Dashboards
The quest for a social media marketing dashboard Holy Grail continues. But first do your homework on tools and understand these fundamentals: why you…
Strategies to Market Your Content for Links
You've done your research, and created quality content such as a blog post, video, tool, or mobile app. Now it's time to market that…
How to Easily Get More Ad Traffic on Yahoo & Bing
A number of adCenter feature enhancements have recently launched to give more insight into lost impression opportunities. Below are some of the best practices…
Google+ Local to Replace Places as Google Makes a Play for More Mobile Ad Dollars
Google has announced that their new Google+ Local program will see Places Pages replaced, across search, social, Maps, and mobile. It’s part of their…
Peter Carl Fabergé Google Doodle Honors Fabergé Egg Creator
Today’s Google Doodle is an intricate image of the search giant’s logo hidden amongst jewel-encrusted Fabergé eggs. The logo pays tribute Russian jeweler Peter…