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Post-Cyber Monday Marketing Ideas
It's a good idea to put a development freeze in place from now until the end of the year, to make sure your sites…
Link Building, Circa 2008
As search engines have become more sophisticated, search engine optimization techniques have adjusted and evolved. Link generation is a key component of today's search…
Dogpile.com’s Search & Rescue Program Raises First $100,000 for ASPCA
Dogpile.com searchers have raised $100,000 for the Search & Rescue Program, a philanthropic arm that donates money to animal-related charities. The program is on…
Former AOL CEO Jonathan Miller Trying to Raise Funds to Buy All or Part of Yahoo
This is breaking news and it is literally just a headline from the Wall Street Journal at this point. Jonathan Miller, former CEO of…
SEMPO’s Annual State of the Market Survey Open Now Open for 2008
It’s that time of year. SEMPO (Search Engine Marketing Professional Organization) has opened their State of the Market survey to gain (and later give)…
Google Buys Digital Historical Newspaper Archives from PaperofRecord.com
Google has completed the purchase of 20 million digitized historical newspaper pages from PaperofRecord.com. The two have had an agreement for two years and…
Live Search Offers Instant Cashback, Responds to Black Friday Glitch
After a Black Friday blackout, Live Search is responding to the glitch and also offering a new update: Instant Cashback. Cashback was down for…
Pownce To Fold, Founders Join Six Apart
The founders of Pownce announced they are closing their social networking platform and joining Six Apart – the creators of Movable Type, TypePad and…
SearchDay | Social Community: Free Pancakes Anyone?
Today's search engine marketing news and opinion: Social Community: Free Pancakes Anyone?; A Look Back, and a New Beginning; Yahoo and Ask.com Reveal Top…
A Look Back, and a New Beginning
Ron Jones looks back at some highlights from his SEM.edu columns, and looks forward to a new column covering all aspects of SEM, search…
Google Website Optimizer Integrated with Magento Open Source Ecommerce Platform
Open source e-commerce platform Magento has released a new version of its software, and with it is a Google Website Optimizer integration. All you…
Social Community: Free Pancakes Anyone?
Human beings long for a sense of community, like a charity pancake breakfast, and this isn't lost with social media. Starbucks, Ben & Jerry's…
Yahoo and Ask.com Reveal Top Searches for 2008
Top searches lists are beginning to roll out and today, both Yahoo and Ask.com revealed the hottest searches for 2008 on their respective engines.…
Icahn Buys More Yahoo Stock; European Head Out
Carl Icahn has increased his investment in Yahoo by purchasing nearly 7 million shares. This comes on the heels of the announcement that Jerry…
Online Black Friday Sales Up 1% Over Last Year
Despite all the bad economic news going into Black Friday, online spending was up 1% over last year, according to comScore. Online shoppers spent…
Happy Thanksgiving, from All of Us at Search Engine Watch
We will not be publishing on Thursday, November 27, or Friday, November 28, in observation of Thanksgiving Day. I hope those of you that…
SearchDay | Assembling Your Landing Page Optimization Dream Team
Today's search engine marketing news and opinion: Assembling Your Landing Page Optimization Dream Team, Part 2; Is Your Site Browser-Ready for the Holidays?; Only…
Google’s Gains Continue in comScore’s October 2008 Rankings
The year-over-year gains for Google that we saw in Nielsen Online’s October 2008 search engine rankings were mirrored in comScore’s rankings for the same…
Assembling Your Landing Page Optimization Dream Team, Part 2
The success of your testing program relies heavily on the cooperation of many people in your organization. We continue our look at some key…
Preparing for the Worst: Bad Online Economic Data Just in Time for Black Friday
It’s the day before Thanksgiving, where you show up at the office, but you’re really thinking about tomorrow’s good meal. You’ve worked hard to…