Latest stories
27,230 articles, newest first.
Revisiting My 2008 Search Predictions
The holiday season is a time for both celebration and quiet reflection. After the roller coaster of a year SEO has had, there's room…
SEO Site Structure 101, Part 1
When you search, you're actually searching a database of information that has been collected and stored by search engine spiders. Making friends with these…
SEW Experts: SEO Site Structure 101, Part 1
You’ve heard about keyword research, optimized copy and link building, but did you know that the way your site’s pages are organized affects SEO…
SEW Experts: Revisiting My 2008 Search Predictions
It’s that time of year to look back and see what predictions came true in 2008. In today’s Outsourced column, “Revisiting My 2008 Search…
Google Image Search Adds Search By Content Type
If you’ve ever conducted a search on Google Image Search and wished you could separate the photos from the clip art, then you’re getting…
Holiday E-Commerce Sales Flat Overall According to Latest comScore Data
With the economy in the pooper and 5 fewer holiday shopping days than last year, the latest data from comScore will show whether you’re…
Warner Music Not as Thrilled As Universal, Says Goodbye to YouTube
After writing about how Universal Music is making tens of millions from YouTube this year, I was surprised to see Warner Music withdraw from…
Facebook’s New Privacy Problem: Groups Created Under False Pretenses
Brad J. Ward is an online communciations coordinator at Butler University. Though he hails from a small academic institution, he’s unveiled a whale of…
Google, AOL Gain While Yahoo, Microsoft, and Ask.com Lose Share in comScore’s November 2008 Rankings
comScore’s November 2008 search engine rankings are out and Google remains at the top, gaining on its share while AOL is the only other…
Local Search: Where’s the Love?
Local search sometimes seems like Rodney Dangerfield: It can't get no respect. But there have also been glimmers of hope for local, if you…
SES Chicago 2008 Recap
Launch, analyze, refine analysis techniques, adjust and repeat. Search marketing these days shines most brightly because of our ability to provide exact measurements and…
SearchDay | Local Search: Where’s the Love?
Today's search engine marketing news and opinion: Local Search: Where's the Love?; SES Chicago 2008 Recap; YouTube Rolls Out HD, Niche Landing Pages; and…
Google Enables Cross-Language Search for Enterprise Search Appliance
If your business is global, then you likely have many documents in foreign languages. In order to help employees find documents in languages other…
Viacom and NBC Take Note: Universal Music (and Others) are Making Tens of Million$ on YouTube
Instead of suing or shunning YouTube, Universal Music, the largest recording company in the U.S., is making tens of millions of dollars from music…
YouTube Rolls Out HD, Niche Landing Pages
YouTube has enabled HD viewing following the recent format change to a wider layout for videos. In case you’re HD unaware, high def videos…
Google Search Results Now (Visually) Optimized for the iPhone and G1
Google has launched visually optimized search results that are designed to fit the screens of the iPhone and G1 mobile devices. With the new…
SearchDay | PPC Landing Pages: PPC Visitors Have ADD
Today's search engine marketing news and opinion: PPC Landing Pages: PPC Visitors Have ADD; Link Building Strategies in Troubled Economic Times; Google Website Optimizer…
PPC Landing Pages: PPC Visitors Have ADD
The first and most important objective of the landing page is to convince the visitor that they've come to the right place. If this…
Link Building Strategies in Troubled Economic Times
Without social media and the search engines, we would likely have a different President-Elect. A significant drive of Obama's campaign was his social media…
SocialTwist’s Tell-A-Friend Button Enables Word-of-Mouth and Social Media Marketing
If you want to enable word-of-mouth marketing and social media marketing in the form of bookmarking, then adding SocialTwist’s “Tell a Friend” button is…