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Analytics

How to Measure File Downloads Using Events & Virtual Pageviews in Google Analytics

If one of your goals is to have a website visitor download a file, such as a PDF, then you have two key methods…

By Thom Craver · 03 Oct 2012

Mobile

Google Passes Microsoft to Become 2nd Largest Tech Company

Some analysts think the news is related to a shift from Microsoft's dominated PC industry, where users relied on software running on desktop machines,…

By Lee Bell · 03 Oct 2012

Analytics

Google Tag Manager Helps You Sort Out Code Overload

Google Tag Manager, a free new tool from Google, helps you organize all your tags into one slick piece of JavaScript code. Enter all…

By Thom Craver · 02 Oct 2012

SEO

Google Warns of Upcoming Exact Match Domain Algorithm Change

A tweet from Google’s head of web spam spells trouble for webmasters who have relied on keywords in their domain name to rank. Google's…

By Miranda Miller · 02 Oct 2012

Social

How to Use Facebook Custom Audiences

Facebook has just handed us an extremely powerful advertising option to target by email, phone number, and user IDs. Your options are limited only…

By Greg Habermann · 02 Oct 2012

PPC

What You Need to Know About Google’s Sitelink Policy Update

Google will soon enforce an existing policy regarding sitelink usage. The policy states that each sitelink within a campaign needs to link to a…

By Joseph Kerschbaum · 02 Oct 2012

Social

7 Tips to Start Making Meaningful Connections on LinkedIn

Want to successfully market your company on LinkedIn? Constant brand boasting and screaming your marketing message won't cut it. You need to focus on…

By Ashley Zeckman · 02 Oct 2012

Industry

Google Shutting Down AdSense for Feeds, Classic Plus, More Services

Google announced that it is closing down more of its services, bringing the total for the year to 60. Closing down now are the…

By Dave Neal · 02 Oct 2012

Industry

Gmail Users in Iran Regain Access to Accounts

The unblocking of Gmail marks a quick end to the government sanctioned block of Google's email service. Officials have reported that the Gmail block…

By James Dohnert · 02 Oct 2012

Analytics

Google Trends and Insights for Search Become One Mobile-Friendly Service

A Google Trends update gives the tool a new interface and incorporates features from Insights for Search, which has been bundled into Trends, alongside…

By Miranda Miller · 01 Oct 2012