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The 5-Step Plan to PPC Prioritization for Maximum Profits
These essential tips and this quick Excel exercise will help you choose which strategies to focus on to continually improve the success of your…
Build Relationships, Not Links
Building relationships isn’t about trying to influence machines – it’s about trying to influence people. Here’s how tapping into the study of human behavior…
The Imminent Mobile Commerce Avalanche
A variety of trends point toward a coming avalanche of mobile influence and spending as consumer behavior, marketers, and technology converge to create a…
Twitter Takes Promoted Tweets to Asia With Komli Media
Twitter has stepped-up a gear in its efforts to draw revenue from its growing user base Asia, by securing an exclusive deal with its…
How Can You Show Potential SEO Clients That You’re Trustworthy?
To truly “optimize” (meaning “make it as good as it can be”), customers need to engage with someone who really does SEO for a…
Strong IPhone 5 Sales Help Apple Overtake Android in U.S.
New data show that IOS has once again pushed past Android in the U.S. The statistics show that IOS now has a 48.1 percent…
Google Buys Coupon Platform Incentive Targeting, Which Owns Targeted Search Patent
Google has acquired retail coupon marketing platform Incentive Targeting for an undisclosed sum. The newly acquired company was awarded a patent this July for…
Google+ VP: “We Don’t Need Ads to Make Next Week’s Payroll” Like Facebook
Google's Bradley Horowitz took the opportunity in an onstage interview to slam Facebook Ads, claiming they are intrusive and “pissing off users.” Google doesn’t…
A Comprehensive Guide to Understanding Quality Score & Tactics for Improvement
Too frequently, PPC managers associate bid strength with quality score or create loose and even mythological relationships. The truth: quality score is derived from…
Holiday Gift Guide for Geeks, Nerds & Tech Addicts
It is that time of year again, the holidays are here. Need to find the perfect gift for your geek, nerd, or tech addict?…