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Estimating the Impact of iOS 6 Organic Search Data Loss & Relabeling
In iOS 6, Apple decided to default to Google’s secure search. But more traffic isn’t showing up as Not Provided (Google Analytics) or Keyword…
Google Takes 67% Search Engine Market Share
Google and Bing again saw gains in search engine market share in November, while Yahoo continues to fall in the rankings, comScore reported. An…
10 Questions to Test Your Holistic SEO Prowess
With SEO constantly reshaping under our feet, a holistic approach to digital marketing and SEO is a key element in your survival kit. Do…
Using Email and Social for Crowdfunding Success
Crowdfunding sites like CircleUp, Indiegogo and Kickstarter are a form of social media geared toward fundraising. Email and social working together is the best…
Only 23% of Brands Are Using Online Video Advertising
A new study from Kantar Media has found that 77 percent of brands are using national TV advertising exclusively.
Twitter Year in Review: Top People, Trends & Events of 2012
President Obama had the most popular tweet of the year, while Pope Benedict XVI, Neil Young and Ringo Starr are just getting started in…
End of Year Housekeeping for Robust SEO Campaigns
For most of us, December is the quietest time of the year in the SEO industry. Now is the perfect time to do some…
The 16 SEM Managers You’ll Meet During Your Career
During your career, you’ll likely connect with many other marketers. Whether through social media, meet-ups, or conferences, expect to meet some interesting characters –…
Search Retargeting: Why It Matters & How to Get Started
Search retargeting became one of the fastest growing retargeting techniques in 2012. If you haven’t started yet, here’s an overview of what search retargeting…
Back to Basics: 7 Steps for YouTube Success
YouTube can drive massive amount of traffic, help build your brand and work wonders for your SEO. If you’re seeking decent traffic and brand…