Latest stories
27,520 articles, newest first.
Google Kills Blocked Sites Search Feature
Remember Google's search feature that let you block websites? The one that launched in March 2011, expanded globally in September 2011, and then vanished…
Meetup Groups Converge on #SESNY to Discuss Hottest Search & Social Topics
Eight Meetup groups of marketing professionals from the New York area will be attending SES New York for a collaborative networking get-together with attendees,…
Can We Please Stop Hyping Social as the Marketing Messiah?
Without question, social has a place in the marketer’s toolbox, both as a brand development and customer service listening platform. But social drives far…
Pros & Cons of the Top Mobile App Tracking Methods
Ad tracking and attribution are key considerations for app marketers. Several tracking solutions are on the market, and each one employs very different approaches.…
In Search for New Pope, Vatican Embraced Twitter, Facebook & Google
Following the resignation of Pope Benedict XVI, the search for a new pope led to the Vatican electing Pope Francis. Has a new digital…
Multi-Platform Media Usage is Not a Zero Sum Game
Without understanding the waterfall of engagement that occurs with incremental device usage, opportunities may be overlooked to not only reach and engage larger audiences,…
The Marketer’s Guide to Social Media at SES New York #SESNY
Whether you’re just starting to invest in social marketing for your business or are looking to take social to the next level with advanced…
Google Penguin Tightens the Noose on Manipulative Link Profiles [Report]
A new report says that Google's Penguin update is getting stricter. Initially, websites with about 80 percent manipulative links saw their rankings demoted. Now…
Marin Software Raises $105 Million in IPO
Marin Software went public today. The online advertising management platform's initial public offering (IPO) raised $105 million, as the company sold 7.5 million shares…
Phone Numbers No Longer Allowed in Google AdWords Ad Text
If you want to include a phone number in your AdWords ad, you'll need to use the call extensions feature. Starting in April, Google…