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Google Penguin 2.0 Casualties: Why Sites Got Hit
It's now been one week since Google Penguin 2.0 went live. Google's Matt Cutts promised the new generation of Penguin would go deeper, and…
SEO Reporting & Metrics: How to Prove Progress
How do you set up your SEO data, metrics, and reporting to prove progress and set the stage for the subsequent month? How do…
Meet the New AdWords Flexible Bid Strategies: When to Use Them & What’s Missing
These bid algorithms offer significant improvement and a wide variety of options compared to enhanced CPC and conversion optimizer options that were previously available…
Twitter Vine: How 5 Brands Make the Most of 6 Seconds
Kicking around the idea of starting Vine for your brand? How should your brand use Vine? Take a look at some brands that have…
Europe to Demand Further Search Concessions From Google
European Competition Commissioner Joaquin Almunia addressed the European parliament yesterday and said that Google's proposed changes to its search aren't good enough, and that…
Yahoo Wants to Buy Hulu
Yahoo is reportedly looking to buy video-streaming service Hulu. And it isn't alone. Yahoo has submitted a bid in the range of $600 million…
BuzzFeed & CNN Hook Up for YouTube Channel
Capitalizing on what appears to be unquenchable demand for video content, BuzzFeed has announced plans to beef up efforts to create more viral video…
Google Facing U.S. Antitrust Probe Over Display Ad Sales
The U.S. Federal Trade Commission is on the brink of launching a fresh antitrust probe into Google, over alleged misconduct over how it handles…
Twitter Lead Generation Cards Let Advertisers Collect Email Addresses
Select advertisers can now build their email marketing list right in Twitter. The "Lead Generation Card"is a new feature in Twitter’s advertising arsenal, and…
Only 37% of Marketers Think Their Facebook Advertising is Effective [Study]
Forty-nine percent of marketers surveyed in Social Media Examiner's 2013 Social Media Marketing Industry Report consider Facebook to be their most important social media…