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Google Reader Closes: Save Your Data by July 15 Or Lose it Forever
Google Reader is no more. Google officially closed the doors on its popular RSS news reader yesterday. Today, it has posted a thank you…
In Memoriam: Warren “Ted” Ulle (Tedster of WebmasterWorld)
The search marketing industry lost one of its brilliant minds last week when Warren "Ted" Ulle, but better known throughout the industry by his…
How to Maximize Your Video Marketing Strategy With Google Hangouts On Air
There is a clear disconnect between the kind of content brands create versus what users actually consume. Here's how businesses and brands can make…
Attention Digital Marketing Director: Read This for Your Social Media Success
How can you ensure a positive ROI from social media marketing activity with the complexities of resources and related responsibilities? The following steps will…
Embedded Video Schema Markup: A 7-Step Checklist for Great Results
Couple solid authorship with good semantic markup best practices and you will achieve solid rankings. Here's a checklist of steps to follow to achieve…
Facebook Restricts Some Ad Placement to Protect Brand Reputation
Trying to appease advertisers, Facebook has updated its review process to ensure brands are protected. With this new process, Facebook aims to control where…
AdWords Review Extensions: Add Third-Party Testimonials to Ads
While ecommerce businesses have already had access to showing reviews in their ads, this new extension allows advertisers to add testimonials right into their…
Yahoo Axes AltaVista Search Engine, Axis Search App
Yahoo, as part of their efforts to focus on specific web properties, has decided to close the search engine AltaVista. Along with Yahoo closing…
With Death of AdWords Keyword Tool Near, Google Pushes Users to Keyword Planner
Marketers using this free tool are now seeing a notice stating that in the coming months the external Keyword Tool will no longer be…
After Google Panda, Standout Content is Essential
The need for true content differentiation is increasing rapidly. People don't need millions of different sources providing the same answers. Don't fall victim to…