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Cebu Airlines YouTube Video Clips Generating Publicity
According to Clarissa Batino and Cecilia Yap of Bloomberg, “Lady Gaga Flight-Dance Video Wins Publicity for Cebu Air IPO.” This provides a whole new…
Yahoo Unveils 5 New Search Features to Battle Google & Bing
Yahoo last night unveiled some changes to its search results, which we previewed last month. Yahoo says the goal of their “accordion” style results…
Lee Odden of TopRank Online Marketing Launches Facebook Group, ‘Marketers with Beards’
He’s done it again. Lee Odden, the CEO of TopRank Online Marketing, has just launched a new Facebook Group called “Marketers with Beards.” And…
Why You Should Prevent Certain Pages From Being Indexed
All pages are not created equal. Having fewer "unimportant" pages of your site indexed will put more emphasis on your "money" pages.
SES New York 2011 – Speaking Submissions Now Being Accepted
The SES Program Team is now accepting speaking proposals for SES New York. Please remember to fill the form out completely, including a description…
Bing News: Firefox 4; CTR in Ranking Algorithm; Golden Sporks
Bing will soon become the third general search engine option for all Firefox English language users, behind Google and Yahoo. In a post, here’s…
Ontolo Demos Link Building Tool with 12 New Videos
Link building just got easier. That’s what the crew at Ontolo is promising, as it gets closer to another round of signups for the…
Google TV: SEOs, Meet Television
More information has been coming out about Google’s big attempt to combine search, cable, broadcast television, the Internet, DVR, music, and apps. Here’s a…
Key Steps to Launching a Global Website
Content delivery and development, keyword research, and localization -- here's a sampler of SES Chicago, where you'll learn best practices for overcoming these obstacles…
Google Testing Full-Page Preview in SERPs
Google looks to be readying yet another change to its search results. Update: This Google Feature is Now Live: Google Unveils Instant Previews: Visual…
5 Ways to Increase Your Website’s Revenue
Your website might be generating revenue for your business, but could it be doing even better?
The 10 Step Site Migration Process
Don't lose rankings and traffic levels when a website moves or shuts down. Here's how SEO teams should handle sites that are closing down…
Jeff Hayzlett, Celebrity CMO and Best-Selling Author, Says ‘Buzz is not sales!’
In his book The Mirror Test: Is Your Business Really Breathing?, Jeff Hayzlett takes marketing “by the horns” and spells out how companies need…
SES London 2011 – Speaking Submissions Now Being Accepted
The SES Program Team is now accepting speaking proposals for SES London. Please remember to fill the form out completely, including a description of…
SES Berlin 2010 – Speaking Submissions Now Being Accepted
The SES Program Team is currently accepting speaking proposals for SES Berlin. Please remember to fill the form out completely, including which session in…
Flu Search Query Trends in Google — Paid Search Opportunity?
Google is trying to get ready for the upcoming flu season, and in the process, it seems they've created a market for paid search…
Newsknife Now Rating Journalists Based on Appearances in Google News
If you’d like to pitch your story to a journalist who writes more articles that appear in Google News than any other journalist, then…
comScore ARS Research Highlights Importance of Advertising Creative in Building Brand Sales
Yesterday, comScore released findings from comScore ARS research indicating the importance of strong creative elements in TV and digital advertising campaigns. The findings show…
AdGooroo and Experian Hitwise Report on Paid Search Secrets of Top CPG Marketers
AdGooroo and Experian Hitwise have just issued a report on “Successful Paid Search Tactics The Top CPG Brands Use To Grow Market Share And…
Twitter Exploit Warning: How Anyone Can Easily Snatch Your Direct Messages
It's quite easy to use the Twitter API to access your personal information and obtain all the dirty little secrets hidden inside your Twitter…