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Google Warns Local Businesses: You Have 3 Weeks to Save Your Places Listing
Google is alerting some local businesses that they must update and save their Google Place listings, or lose it. Meanwhile, Google has made a…
Facebook Custom Audiences: 7 Strategies Marketers Can Start Using Today
Facebook Custom Audiences provides a way to engage customers, leads, and website visitors across devices, based on dozens of parameters, including search history and…
Doodle 4 Google 2014 Contest has Begun
The student who wins this year's Doodle 4 Google contest will get his or her logo published on Google’s homepage for a day. The…
Susan Wojcicki Replaces Salar Kamangar as Head of YouTube
Wojcicki pushed hard for Google’s acquisition of YouTube in 2006, when it seemed like a big risk. Sridhar Ramaswamy, who joined Google in 2003…
Google Starts Penalizing Sites for Rich Snippet Spam
Google is going after websites that misuse structured data markup. The new penalty affects websites that violate Google's rich snippets guidelines, such as including…
Future of Search & Content Marketing: Expand Your Mindset
As niche search engines gain popularity, and as devices of choice like mobile and even Google Glass increase in usage, the ways we create…
Bing to Showcase Winter Olympics Data in Search Results
The XXII Olympic Winter Games officially open on Friday and Bing is getting ready to celebrate in a big way. If you're one of…
6 Usability Mistakes That Kill Conversions
Bad usability kills otherwise pleasant website experiences and makes customers angry. Angry customers don't buy things. Eliminate these six common usability roadblocks to improve…
7 Ways to Get More Links From Every Piece of Content You Produce
Some amazing pieces of content have been created over the years that failed to gain links. Don't let this happen to you. Here's how…
4 Tactics to Drive Incremental Local SEO Performance
After you've covered all the local SEO basics, explore these additional opportunities to enhance the program and further improve results: Google+ verification, optimization, and…