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Industry

Five Google Trends charts that show the impact of COVID-19

As marketers struggle to grasp the magnitude of changes, Jason Tabeling highlights five Google Trends that can serve as immediate strategic insights.

By Jason Tabeling · 09 Jul 2020

Analytics

How audience insights can improve your campaign’s bottom line

Blueclaw's Online PR Campaign Manager shines a light on how audience insights can catalyze your campaign results for good.

By Natalia Sketchley · 08 Jul 2020

Industry

If you think you’re link building, you’re doing it wrong

Founder and CEO of Organic Growth, Kevin Carney discovered many link building golden nuggets after interviewing 39 people with titles from Marketing Specialist, Outreach…

By Kevin Carney · 07 Jul 2020

ROI Marketing

How to get more leads on Instagram: 10 Highly effective tactics

Bhavik Soni shares the top 10 media tactics to generate more leads on Instagram which can help accelerate your sales in no time.

By Bhavik Soni · 07 Jul 2020

SEO

How to increase organic traffic: 14 Practical tips

Inna Yatsyna encompasses 14 practical steps to drive organic website traffic and get long-lasting results in sales and income.

By Inna Yatsyna · 06 Jul 2020

Industry

Interview with Lior Davidovitch, the founder of PUBLC

PUBLC is a new search engine built by everyone, for everyone, that aspires to create an equally distributed web economy using blockchain token economics.…

By Kamaljeet Kalsi · 03 Jul 2020

Development

How A/B and multivariate testing can skyrocket your social media conversions

Less than a quarter of marketers are satisfied with the conversion rates they achieve today. Peter Jobes shows the many ways how A/B and…

By Peter Jobes · 03 Jul 2020

Industry

The three most critical marketing metrics to measure right now

Credly's VP of Marketing shares three of the most critical marketing metrics to measure in these unique circumstances.

By Adam Masur · 02 Jul 2020

Content

How to build your brand authority through content marketing

By demonstrating your expertise through content, you can make major strides in building trust and ultimately increasing sales.

By Amanda Milligan · 01 Jul 2020

SEO

Google advanced search: Six powerful tips for better SEO

Become a better SEO with six advanced search tips to help you find guest posting opportunities, uncover missed internal linking opportunities, unearth duplicate content,…

By Aditya Sheth · 30 Jun 2020

Social

Four strategies to maintain your social media activity during a crisis

Troubling times like the COVID-19 outbreak have made businesses struggle to maintain an active social media presence. Strategies to maintain social media activity.

By Roman Daneghyan · 30 Jun 2020

Content

Guide: How to use podcasting in your content marketing campaign

Georgi Todorov shares a comprehensive guide on podcast content which encompasses the benefits, SEO perks, types of podcast content, publishing and marketing platforms, and…

By Georgi Todorov · 25 Jun 2020

Industry

Nine tips to increase the average order value (AOV) of your ecommerce store

Know what average order value (AOV) is through a simple formula. Tips to increase the AOV of your own ecommerce store and eventually earn…

By Kevin Payne · 24 Jun 2020

Social

How to plan your social media strategy for any business

Social media plays a vital role in any business growth. Whether it's a B2B business or a B2C, know how to plan an effective…

By Sumeet Anand · 24 Jun 2020

Industry

Ecommerce marketing this Independence Day will be tricky: Four must dos

Evelyn Johnson discusses how businesses need to stay sensitive to peoples' sentiments as they try to drive their ecommerce marketing campaigns home.

By Evelyn Johnson · 23 Jun 2020

SEO

Modern SEO strategy: Three tactics to support your efforts

Unfortunately, there isn’t a one-size-fits-all approach to search engine optimization because it’s constantly pivoting to better understand user queries. But agility will serve you…

By Nick Chasinov · 23 Jun 2020

Content

Studying the anatomy of a successful high-conversion landing page

Following a series of structural rules can help bump your landing page into the top 25% of those reaching conversion rates of 5.31% or…

By Yasmine Dehimi · 22 Jun 2020

Content

Content creation guide: How to effectively think of SEO at every stage

To compete in the race to the top of SERPs you need to make sure your target audience can find your content. Five essential…

By Kelsey Raymond · 19 Jun 2020

Industry

Top five B2B digital marketing tips during COVID-19 times

Dan Marshall shares five ways to improve your website performance during COVID-19 using B2B digital marketing.

By Dan Marshall · 19 Jun 2020

Industry

How to turn your customer feedback into a driving force for your product

Maria Kazakova, reputation manager at SE Ranking, shares insights on how customer feedback can help you grow a product and build a community of…

By Maria Kazakova · 18 Jun 2020