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Bing Tests Emoji Keyboard
Not long after becoming the first search engine to allow users to search with emojis, Bing is testing an emoji keyboard.
How Do You Rank on Google?
Analyzing 300,000 websites and 10,000 keywords for its annual Google ranking factors study, Searchmetrics found that technical factors, such as keyword domains, are the…
The New Media Meritocracy
Google created a meritocracy that calls for a holistic strategy encompassing everything from your logo to your keywords, giving you an edge across all…
5 Modern-Day Alternatives to Link Building
Things like social shares, third-party reviews and Nofollow links are just as valuable as traditional links, but don't carry the same risk of penalty…
Google Given Right to Appeal in Safari Cookies Case
The U.K. Supreme Court has granted permission in part for Google to appeal against a ruling relating to a dispute over the user information…
Google’s Ups Its Automatic Text Translation Tool Ante
Google is updating its Translate app again to let you instantly understand bar menus in 27 languages.
How Your Content Strategy Should Affect Your SEO Expectations
Without a content strategy that appeals to everyone who searches for a specific keyword, rather than just your target audience, you may not achieve…
3 Steps to Kill Your PPC Ad Writer’s Block Right Now
Checking out the competition and user reviews, and getting reacquainted with your clients and their objectives can help PPC professionals when writer's block hurts…
Yelp Earnings Report Shows Strength In Mobile Search
Though the value of Yelp's shares continue to decline, the company is becoming a stronger player in mobile search, as demonstrated by its 22…
Search Ads to Target App Downloaders
Starting today, Google AdWords advertisers can run search app install campaigns to capture people's attention as they search for apps in Google Play.