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Advertising on Amazon: 3 Winning Channels
Amazon is definitely the right place for merchants looking to increase sales – it's just a matter of picking the right advertising product. Here's…
How to Start a Realistic International SEO Campaign
A new international SEO initiative is an exciting undertaking, but can be a daunting task when you take locations, languages, and many other factors…
Ripoff Report Launches Verified, a New Program to Shield Businesses From Negative Reviews
Ripoff Report, one of the most popular review sites for posting customer complaints, has launched "Ripoff Report Verified." The new program gives businesses a…
Video Ad Views Surge to Record 20 Billion in June
In June, 183 million Americans watched more than 44 billion online content videos, while the number of video ad views surpassed 20 billion, comScore…
Google Maps Overhaul Arrives for iOS, With Dedicated Tablet Design
The iOS update sports an overhauled interface with new discovery features. But more importantly for Apple tablet users, the updated app has been specially…
Google EU Antitrust Concessions Called ‘Insufficient’
Although it was widely thought that Google's three-year long antitrust review in relation to the firm blocking its rivals in search results was coming…
SEO Cheat Sheet: 15 Common Oversights Found During Site Audits
SEO has become a very complex job. Has it become too complicated for you to continue doing it yourself? Use this helpful list and…
Integrating Owned, Earned & Paid Media For Better SEO
Organic search is extremely effective at reaching new audiences, causing many to forgo the integrated approach and focus just on SEO. Resist this urge!…
Local Keyword Research: 3 Ways to Use Google
The tools available for mining and identifying keywords that will drive the highest ROI are extensive, but often the best place to start is…
Matt Cutts on Multiple Domain Names: Avoid Massive Cross-Linking Schemes
If you have multiple domains, should you link them altogether, or will this look spammy? Google's Matt Cutts says to keep everything within the…
Baidu Buys App Store 91 Wireless for $1.9 Billion
Baidu is in the process of making one of the largest ever Chinese Internet takeovers, with a $1.9 billion purchase of 91 Wireless, an…
Google Tests New Design With 16 Product Listing Ads; Which Brands Benefit Most?
When users click on a newly featured arrow beneath the PLAs, Google expands the results from five products to 16. This presents a huge…
Yahoo Search Revenues Climb 5% to $403 Million in Q2 2013
Paid clicks jumped 21 percent and the average price per click slid 8 percent. Yahoo's display business generated $423 million, an 11 percent decline…
Foursquare Post Check-in Ads Launch With Captain Morgan, Toys “R” Us, Comic-Con
Foursquare has begun rolling out a new style of advertisement which is displayed once users check-in at specific locations. Captain Morgan is one of…
Bing Grows Search Market Share – at Yahoo’s Expense, Not Google’s
ComScore's latest data for June indicates Bing and Yahoo are merely swapping market share, with Bing as the favorite for June 2013. Google held…
Google Analytics Revolutionizes Advanced Segments
Google Analytics has announced several changes to segmentation are starting to roll out. Updates include segmentation based on users (not visits), cohort analysis, six…
7 Critical Web Redesign Considerations You Can’t Overlook
Planning a website redesign can be an extremely exciting process. While having a great looking website is awesome, technical SEO, content, and functionality can't…
How to Set Up New Facebook Reports
Facebook recently announced a change to reports that is slowly being rolled out to accounts. Wondering where to start and how to pull a…
Social Media Competitive Analysis: A Lesson from the Fashion Industry
Want to establish competitive benchmarks that inform best practices for content marketing within Facebook and Twitter? Use these insights to influence your own framework…
Google Warns: Don’t Insert Pages Into Users’ Browser History
Google has issued a special warning regarding a practice where a website inserts new pages into a user’s browsing history. Rather than returning to…