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Facebook Photo Sizes Cheat Sheet for Marketers: Apps, Ads, Albums & More
Vibrant, colorful photos drive more engagement. Use this guide to find the right dimensions, resolution, and file size for Facebook images to market your…
SEO Basics: 8 Essentials When Optimizing Your Site
You should always keep search engine optimization in the forefront of your mind, and always follow best practices. Skipping the basics of SEO will…
5 Social Media Advertising Trends to Watch for in 2014
2013 has been an incredible year of growth for social media advertising, with new features, targeting options, and channels to explore. But this year…
Why Content Marketing is a Definitive Method for Success in 2014
A regular marketing tool for many companies, content creation became a prime method for success in 2013 and will become a definitive one in…
10 Quick Time-Saving Excel Shortcuts & Mouse Tricks for Marketers
Excel is amazing. Many easy-to-use tricks are built-in just waiting to be utilized to make your data easier to manage. These shortcuts aren't revolutionary,…
6 Major Google Changes Reveal the Future of SEO
PageRank and keyword obsession is fading away. Google is now pushing you to focus on understanding your target users, producing great content, establishing your…
Top 10 Trends in Mobile Across Paid, Owned, Earned Media
The expansive growth of mobile traffic in 2013 has led to some major changes and opportunities in the mobile marketing space. With mobile showing…
How Much Should You Spend on SEO Services?
For most businesses, SEO provides the highest ROI of all marketing investments. As long as you choose a quality SEO agency, your decision will…
Reduce Bounce Rate: 20 Things to Consider
Reducing the bounce rate on pages that have the highest volume of traffic from your highest converting sources means more engaged visitors and a…
2013 Web Analytics Year in Review
Google Analytics changes included several improvements to the user interface, the introduction of several real-time reports, new APIs and a plethora of reports to…
How to Dominate the Entire First Page of Google
Controlling the conversation around your brand is critical to upholding and improving reputation and converting more customers. Here's how to make sure you monopolize…
3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy
As smartphone and tablet adoption rapidly increases, so does the importance of mobile-friendly websites. If SEO is a core component of your digital marketing…
How Link Building Changed in 2013
Google rolled out several algorithmic updates and other significant changes, and there was much discussion around penalties and disavowing links. Through it all, links…
10 Essential WordPress Plugins to Improve SEO & Usability
Looking to increase your WordPress performance? These top 10 plugins (most of them free) will help you perform all kinds of different tasks and…
16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold
We’ve tapped into some of the web’s finest web analytics professionals to share their tips for mining analytics gold. Here are 16 secret –…
The Ultimate List to Clean Up Your PPC Accounts for the New Year
Clean out some of those old, lingering strategies that should be retired in your PPC campaigns and start fresh for the New Year. This…
Twitter 2013 Year in Review: Notable Features, News & Research
From launching Twitter Vine at the start of the year, to making its way to the stock market near the end of the year,…
20 Top YouTube and Video Marketing Stories of 2013
YouTube dominated the video marketing headlines again this year – but the launches of Twitter's Vine and Facebook's Video on Instagram as well as…
4 Memorable Twitter Campaigns of 2013
As we close out 2013, it's time to take a look back at some of the most successful social media campaigns brands had to…
The Biggest Mobile Trends and Stories of 2013
Mobile once again experienced huge growth. Google forced us to go all-in. And social machines and wearables (smartwatches, Google Glass) have entered the realm…