Latest stories
27,336 articles, newest first.
Yahoo Search is pushing its AI-powered Scout directly into search results
Yahoo launched a new feature called Yahoo Scout back in January, similar in concept to Google’s AI Mode. I spotted this and shared it…
The best SEO conferences worth attending in 2026 and 2027
Looking for an SEO conference without opening 28 tabs, finding three different prices and discovering that the “upcoming” event happened six months ago? This…
Surfer SEO review (2026): We tested its content scores, AI tools and real workflow
Here we are on the verge of my 3rd review! I’ve already reviewed SerpStat and SE Ranking, and have decided to review SurferSEO (or…
Google Search falsely declared Sam Altman dead, but Google says nobody did it manually
Google Search briefly told users that OpenAI CEO Sam Altman had died on August 12, 2026, displaying the false date prominently inside his Knowledge…
Google tests replacing Sponsored Store with Featured Store in SERP
Google is testing a new heading for its sponsored store section, swapping “Sponsored” for “Featured Store,” with a new subheading that reads “Shop these…
Google confirms new homepage buttons pointing to AI Mode
This week, Google updated its homepage design with new buttons. We covered this change earlier, and now Google has confirmed the test directly. The…
Is Google struggling to show favicons for sites in search results?
Google appears to be having trouble displaying favicons for websites in search results.
15 best Linkedin alternatives in 2026
Linkedin is an amazing professional networks if you’re looking to expand your reach, find a new job or just learn stuff. I’ve been using…
SE Ranking review (2026): Powerful, polished and no longer cheap
It’s time for my second review here at SEW, and I couldn’t be more excited. Today, I’m diving into SERanking and analyzing its features,…
Google’s Generative AI report in Search Console now launched globally
Google’s Generative AI report in Search Console appears to be rolling out globally. This report launched in june, giving property owners visibility into which…
Google explains why hreflang alternate URLs show as “not indexed”
Gary Illyes clarified how Google handles hreflang and alternate URLs during canonicalization, explaining that these alternate versions aren’t indexed in the traditional sense. This…
Bing tests See more and Visit site buttons for sponsored results
Bing is testing new “See more” and “Visit site” buttons appearing for sponsored results. We spotted this yesterday, with these buttons showing up for…
Google tests sponsored results with new subheading
Google is now testing a change that displays the websites name directly under sponsored results. Normally, sponsored results just carry the “Sponsored Results” heading,…
AI Mode ads now show non-clickable sitelinks
Google is testing sitelinks appearing in ads in AI Mode. This is the first time we’ve seen this style of ad the links aren’t…
Bing tests clickable underlined text in organic result descriptions
Bing is testing clickable, underlined text within the descriptions of its organic search results. When clicked, this text doesn’t take you to the website’s…
Google tests blue hyperlinks in sponsored results ads
Google keeps rolling out changes to its Shopping and sponsored results ads. Last week, we saw AI-generated descriptions being tested in shopping ads, along…
Google’s classic Search button is gone in a new AI-first homepage
Google appears to be testing a more AI-focused version of its homepage for people who are not signed into a Google Account. The homepage…
What is AI slop? 30 examples to spot it
AI slop is low-value content made wholly or substantially with generative AI and released with too little human judgment, verification, craft, or accountability. It…
Serpstat review: what we learned after using it for a year
In my career spanning over 20 years in SEO, publishing, and content, I’ve used, as you might guess, quite a lot of SEO tools.…
11 best alternative search engines to Google in 2026
In recent years, Google has made significant changes that have particularly impacted publishers and other content creators. At the same time, we’ve witnessed the…