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Industry

Search Engine Strategies London Calling

If you register for Search Engine Strategies London by Friday, February 1, 2008, you can save £100 with the early bird special. (Which as…

By Greg Jarboe · 31 Jan 2008

Industry

Google’s Marissa Mayer Looks Beyond Universal Search to Social Search

In an interview with VentureBeat, Google VP Marissa Mayer says that social search is one avenue Google is pursuing to improve relevance in future…

By Kevin Newcomb · 31 Jan 2008

Industry

Search Marketers Share Their 2008 Wish Lists

So far, we’ve shared some New Years resolutions, and predictions from several search marketers and social media marketers. I asked many of those same…

By Kevin Newcomb · 31 Jan 2008

Local

Yellowbook Closes Gap in Local Search

Local search guru Peter Krasilovsky of Local Onliner fame reported on Yellow Pages veteran Pat Marshall’s move from Superpages to archrival Yellowbook back in…

By Kevin Heisler · 31 Jan 2008

Analytics

CrazyEgg: Free SEM/SEO Analytics Tool Blows My Mind

I’m constantly on the lookout for software tools and services that help us serve our clients better. Since I’ve been a closet geek and…

By David Szetela · 31 Jan 2008

SEO

Recession-Proof Your Business by Building Links

The three don'ts of link building in social networks will save you from exile. How to use link building to make your business recession-proof.

By Sage Lewis · 31 Jan 2008

Industry

How To Educate Search Staff from Scratch

Educating search marketing staff challenges agency owners and marketers. For your staff's SEM.edu, what are the three key steps in developing in-house training?

By Ron Jones · 31 Jan 2008

Industry

SEW Experts: Recession-Proof Your Business by Building Links

Can you feel the nervousness in the business community? Even search — the golden child of marketing — has been getting pushed around by…

By Kevin Newcomb · 31 Jan 2008

Industry

SEW Experts: How To Educate Search Staff from Scratch

Educating employees in SEO and PPC marketing can seem impossible when they have no search background. In today’s SEM.EDU column, “How To Educate Search…

By Kevin Newcomb · 31 Jan 2008

Industry

Is EU Softening On Online Activites, Acquisitions

Seems the European Union is becoming more sensitive to the workings of the internet. Recent rulings have changed their once strong position about its…

By Frank Watson · 30 Jan 2008