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Google Custom Search Offers Creative Commons Labels
The Google Custom Search team has announced the addition of four labels to enhance searches for Creative Commons content. The four labels are: *…
Conducting a Redirect Audit on Your Web Site
A redirect audit can take care of many issues that search engines might be having with your Web site, and may help you recover…
Taking the Fear Out of Web Analytics for Your Small Business
Make more money in less time with Web analytics. Understand the four metrics you should be analyzing on your small business web site.
SEW Experts: Conducting a Redirect Audit on Your Web Site
A redirect audit looks at the server redirects that are happening on your site, and which sites are sending visitors to links on your…
SEW Experts: Taking the Fear Out of Web Analytics for Your Small Business
Many small businesses are afraid of the perceived complexity of Web analytics. At the same time, they know they can make more money in…
Highlights from the SEW Blog: April 21-25, 2008
Featured posts to the Search Engine Watch blog in the past week.
Court Orders Negative Keywords Used To Block Trademark Terms
Eric Goldman reported a Florida court made a default judgment that requires including negative keywords in search advertising to ensure broad match does not…
Killer Site Targeting: PPC Content Scrape & Bake Tools
Successful placement-targeted content campaigns depend on showing your ads on all the right sites. Here's a new tool and methodology for finding them all.
Google Wins Appeal – Most Bizarre Lawsuit Ever Filed Against Search Engine
Anyone who knows the best conspiracy theories of the 20th century can’t blame Dylan Stephen Jayne for trying to sue Google. Every good conspiracy…
Clinton, McCain, Obama: Drilling Down on Local in Campaign ’08
Seattle is the place to be for Drilling Down on Local Marketplaces this week (April 30 – May 2). For the first time, The…