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Right to be Forgotten Should Apply Only in Europe, Says Google
Wikipedia founder Jimmy Wales among those backing Google's stance.
The Myth of the Penguin “Penalty”
I’m constantly amazed by the amount of confusion and misunderstanding that surrounds Penguin. I’m equally surprised at some of the conclusions drawn by people…
Bing Updates Quality Score
Bing is upgrading its quality score, which the search engine uses to gauge how competitive ads are in the marketplace.
Google’s “Local Guides” Encourage Yelp-Like Reviews on Mobile
In the latest update to the Google Maps app is "Local Guides," a feature that is similar to "Yelp Elite."
Google Continues to Urge Marketers to Be Mobile-Friendly
The tech giant is sending warnings to webmasters whose sites are not mobile-friendly. How can you adapt and optimize your mobile SEO strategy?
Q&A With Rightmove’s Tomas Vaitulevicius
With just a few days to go until SES London, this Q&A with Tomas Vaitulevicius, SEO and analytics manager at Rightmove, will give you…
AdWords Editor 11 – What’s Not to Love? 7 Reasons Why You Will
The new version of AdWords Editor is a complete overhaul of the old tool. Here are seven features that will make managing your accounts…
7 Lessons From a Search Agency That Grew to More Than $2.5M in One Year
These lessons can help search marketing agencies or people looking to start an agency boost profits, increase client retention, and hire more talented employees.
Will Apple Have Its Own Search Engine?
A job posting for an Apple Search project manager has led to speculation about Apple becoming a Google competitor. But some are skeptical and…
Tweets to Appear in Google Searches
Twitter has reportedly partnered with Google, continuing its mission to expand the reach of tweets. Within the next three months, tweets will appear in…
How to Make the Most Out of an International SEO Campaign
International SEO is worth the investment in time, money, and intellectual resources if it improves a business' global reach, expands their customer base, and…
5 PR Approaches That Can Earn Editorial Links
Winning PR coverage and the editorial links they bring are an increasingly important part of SEO. But to get coverage, you have to understand…
Does Bing Deserve More of Your Money?
This may just be the beginning of a conversation about search engine budget allocation.
4 Reasons You Should Run a Paid Search Campaign With an Already Successful SEO Strategy
SEO and paid search are often viewed as mutually exclusive. But here are four reasons you would benefit from running a paid search (AdWords)…
Search, Social, and Content Convergence: Developing Hybrid Marketing Skills
The search marketing environment has evolved and converged to such an extent that in order to survive and succeed, marketers now need adopt a…
Google Disabled 524M Bad Ads Last Year
Counterfeit product ads are down, but Google has to fight as hard as ever to combat weight loss scam ads, according to the search…
Q&A: Thomson Reuters’ Emily Palmer
With less than a week to go until SES London, this Q&A with Thomson Reuters’ head of programmatic Emily Palmer will give you a…
Google, Microsoft, and Amazon Pay to Unblock Ads
Adblock Plus has been taking money from major tech companies to have their ads unblocked.
Verizon Wireless to Enable Opt-Out of Mobile “Supercookies”
The wireless service will allow users to completely opt out of being targeted with the unique mobile identifiers called "supercookies."
Survey’s In: Small Businesses Still Want $500 SEO
Small SEO budgets are a big challenge — especially when the clients have no idea that their grand expectations don’t match their tiny budgets.