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PPC

Search Ad Pricing and Current Events

Bambi Francisco takes a look at the relationship between current events (for example, the recent Vioxx recall) can drive keyword advertising in: News expands…

By Gary Price · 05 Oct 2004

Industry

Threadwatch Tracks SEM Forums

Search engine marketing forums can be great reading, but finding the best stuff among the chaff can also be hard. Threadwatch is a new…

By Danny Sullivan · 05 Oct 2004

Industry

“Yahoo Next” For Tech Previews

OK, we’ve had Google Labs launched in 2002, a place where Google rolls out beta projects to the public. Overture then unveiled Overture Labs…

By Danny Sullivan · 05 Oct 2004

Industry

My Yahoo Search Offers Personal Search Features

Just a day after releasing Yahoo Local, Yahoo has launched My Yahoo Search, offering several new features that allow you to save, annotate and…

By Danny Sullivan · 04 Oct 2004

Analytics

SEMPO Search Marketing Survey Opened

Last week, I complained that little is known about the size of the search marketing industry. Paid search spending, sure — we’ve got some…

By Danny Sullivan · 04 Oct 2004

Industry

Yahoo Introduces Personal Search

Yahoo has enhanced its My Yahoo service with personalization features including search history, the ability to save pages to a 'personal web' and block…

By Chris Sherman · 04 Oct 2004

Industry

Search Personalization: A Marketer’s Perspective

After months of talking, personalization seems to have arrived big time with the major search engines. What's all this mean for search marketers? A…

By Aaron Shear · 04 Oct 2004

Social

Blogger Founder, Evan Williams, Saying Goodbye to Google

Evan Williams, the founder of Pyra Labs/Blogger and currently the Blogger Program Manager, has just posted an announcement on EVHEAD (his blog) that he’s…

By Gary Price · 04 Oct 2004

Industry

Early Blog Reports From Microsoft’s Search Champs

Microsoft’s new Search Champs team has met, and now their blogs are reflecting comments. Microsoft Search Champs – morning from David Weinberger gives some…

By Danny Sullivan · 04 Oct 2004

Local

Social Networking Meets the Yellow Pages

Stefanie Olsen reports in a CNET article about a new project from Bill Gross, the CEO of Idealab: Idealab chief stakes out new direction…

By Gary Price · 04 Oct 2004

Industry

More Chinese Censorship At Google? I Think Not

Zhang Lin’s translated account on Epoch Times, My Experience of Google’s Censorship, explains how a search on his name at Google reveals tons of…

By Danny Sullivan · 04 Oct 2004

Industry

Tech Preview 2 Now Officially Live

MSN’s Search Tech Preview 2 is now “officially” live and ready for testing. It was available for a short period of time on Friday…

By Gary Price · 04 Oct 2004

Industry

Redball Launches Discussion Search Engine

Not much to say on this one (they don’t have an English language interface yet) but Redball.info from Austria has launched a new engine…

By Gary Price · 04 Oct 2004

Industry

Semel Speaks at Harvard

Terry Semel spoke to MBA students at Harvard on September 20th. Yahoo CEO Describes Art of the Deal from HBS Working Knowledge has the…

By Gary Price · 04 Oct 2004

Local

Yellow Pages Publisher Launches Search Marketing Program

Dex Media Pursues SME Market, Analysts Ponder Relevancy Source: Media Post Dex Media, publisher of print edition Yellow Pages, has designed a new program,…

By Gary Price · 04 Oct 2004

Industry

Microsoft’s Search Champs A Man’s Club?

Microsoft’s new Search Champs initiative, which involves 30 bloggers to help the company brainstorm search, counts only one woman among 30 participants. That’s Liz…

By Danny Sullivan · 04 Oct 2004

Industry

Yahoo Local Tabs

With the launch of Yahoo Local today I’ve noticed that Yahoo can now add a tab for Yahoo Local on the streamlined search.yahoo.com interface.…

By Gary Price · 04 Oct 2004

Video

Keyword Search Audio From First Presidential Debate

C-SPAN and StreamSage (the folks behind CampaignSearch) have just made available the chance to keyword search the audio of the first presidential debate, find…

By Gary Price · 04 Oct 2004

SEO

Just the Facts

An article from BBC Online, The future of facts, takes a brief look at information quality and authority issues on the open web and…

By Gary Price · 04 Oct 2004

SEO

Yahoo Paid Inclusion Can Be A Bargain

Fredrick Marckini looks out how paid inclusion on Yahoo can bring in traffic more cheaply than paid placement through Yahoo-owned Overture, in some cases:…

By Danny Sullivan · 04 Oct 2004