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Industry

A New Shopping Search Player

Brilliant Shopper, a multi-faceted 'shopping engine,' is launching this week with the goal of unifying the often fragmented process of researching and buying products…

By Chris Sherman · 24 Apr 2005

PPC

Portfolio Approach To SEM

Building and Managing an SEM Campaign, Portfolio Style from Kevin Lee at ClickZ looks at why you might treat the terms you’re after as…

By Danny Sullivan · 22 Apr 2005

SEO

Do You Want to Demo Filangy?

Filangy, the web search history tool that I posted an overview about the other day remains in a closed beta. However, I just noticed…

By Gary Price · 22 Apr 2005

SEO

Search Marketing In My Kitchen — Or It’s Still Tough To Get The Little Guy Online

We’ve written before of how the search engines want to tap into the local market, those small businesses that aren’t even online. It’s a…

By Danny Sullivan · 22 Apr 2005

Industry

Shares of Google Reach All-Time High After Company Reports Q1 Earnings

In case you haven’t heard, Google’s Q1 earnings were released yesterday and like Yahoo, they were even better than what analysts were expecting. As…

By Gary Price · 22 Apr 2005

Industry

Search Forums Roundup: Apr. 22, 2005

Today’s SearchDay, Search Engine Forums Spotlight, features our weekly links to this week’s hot topics from search engine forums across the web: Google Enhances…

By rumo · 22 Apr 2005

Analytics

NetRatings Search Popularity Stats For March 2005 & MSN’s Share

I’ve posted new search engine popularity statistics from NetRatings for March 2005, and you can now view a line chart showing the past three…

By Danny Sullivan · 22 Apr 2005

Local

Google Local Partners With AccuWeather

Just checked the weather at AccuWeather? Google Local is now over there, in the company’s first outsourcing of Google Local to a partner. For…

By Danny Sullivan · 21 Apr 2005

Industry

Google Advertising Professionals Program Now Qualifies Companies, Offers Hosted Pages & Credits

New features just added to the Google Advertising Professionals Program mean you can get promotional credits, company-wide qualification and your own professional status page…

By Danny Sullivan · 21 Apr 2005

Industry

Dialing in to AOL’s Pay-Per-Call Program

AOL is offering a new form of search advertising called pay-per-call, an appealing alternative to pay-per-click programs for businesses that don’t have web sites,…

By rumo · 21 Apr 2005

SEO

Comparing Search History Features

With Google having released its new Google My Search History feature yesterday, I wanted to spin back around and look at where we stand…

By Danny Sullivan · 21 Apr 2005

Industry

A Closer Look at Pay-per-Call Search Marketing

Last week, AOL became the largest online service to offer the comparatively new pay-per-call format to search advertisers. Pay-per-call is rapidly gaining traction among…

By Chris Sherman · 20 Apr 2005

Industry

Mid-April 2005 Search News Recap Posted

If you’re a Search Engine Watch member, the latest edition of Search Engine Update newsletter has also been posted. It recaps top stories in…

By Danny Sullivan · 20 Apr 2005

Industry

Filangy: Another Search History Tool; Search the Full Text of Your Cached Pages

I thought I would toss out another web-based search history resource called Filangy. Unfortunately, it’s a limited beta and you’ll need (at least for…

By Gary Price · 20 Apr 2005

Industry

Google’s My Search History Remembers Your Searches

Moments ago, Google launched a new feature called My Search History that automatically remembers every query and search result page you viewed, making everything…

By rumo · 20 Apr 2005

Industry

Google Opens My Search History Feature

Please see Google now Remembers your Search History.

By Danny Sullivan · 20 Apr 2005

PPC

You Gotta Try To Succeed With Expanding Keywords

In Accelerated Keyword and Engine Testing from ClickZ, Kevin Lee looks at why every keyword you try is a gamble, but a necessary one…

By Danny Sullivan · 20 Apr 2005

SEO

Directories Still Have Value To Search Marketers

Directories have diminished in importance, given how the major search engines have abandoned them, as I’ve written about in the past. But in Directories:…

By Danny Sullivan · 20 Apr 2005

Industry

Behind The Scenes Of Yahoo Takes On Google

Yesterday I noted a Fortune story giving a behind-the-scenes look at Microsoft waking up to the challenge Google presented. The search engine that could…

By Danny Sullivan · 20 Apr 2005

SEO

Study Ties Online Strongly To Offline Purchases

Some interesting stats on local shopping offline and how it is influenced by online are out via a new study (free to read on…

By Danny Sullivan · 20 Apr 2005