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Review your PPC Keywords
Search engines are always changing, and so are the ways people search for your products and services. So your keyword list should change as…
Covario Unveils Display Ad Management Software
The San Diego-based company builds on connection between search and display. At their annual customer conference this week, Covario unveiled their new Display Advertising…
Job Search Shakeup: Monster to Buy HotJobs for $225 Million
Yahoo! sells off job search site and strikes new ad deal. The job search landscape is about to get a major makeover. Monster.com has…
Third Annual Doodle 4 Google Contest Underway
Kids show off their artistic chops. Google has unveiled the theme for the third annual Doodle 4 Google contest: “If Could Do Anything, I…
Get Valentine’s Day Gift Ideas for Your Honey and Save Some Money at Bing
Bing is helping you stay out of the doghouse on February 14. Valentine’s Day is 11 days away and if you’re stumped as what…
Nexus One Updated with Multi-touch Functionality
Google goes after Apple's iPhone with new Android software update for Nexus One.
Despite Ad Declines, AOL Posts Profit in First Report Since Spin-Off
Wall Street rewards the unexpected. AOL posted its first quarterly earnings since being spun-off from Time Warner late last year. Total revenue came in…
Top International Search Marketing Failures to Avoid in 2010, Part 2
Don't let your international efforts implode. Make sure you understand your audience, understand search positioning, and get help from local search marketing experts and…
Dallas Cowboys Beat Colts, Saints for Most Searched NFL Team on Bing
Team Manning and Team Brees, eat your hearts out. It’s Team Romo that won the search bowl – at least on Bing. That’s right,…
Social Media Case Study: Piper Aircraft Launches PiperSport Light Sport Aircraft on YouTube, Facebook and Twitter
Can you use social media to sell a $140,000 product? Less than two weeks ago, Piper Aircraft launched the PiperSport Light Sport Aircraft, an…