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Jeff Hayzlett, Celebrity CMO and Best-Selling Author, Says ‘Buzz is not sales!’
In his book The Mirror Test: Is Your Business Really Breathing?, Jeff Hayzlett takes marketing “by the horns” and spells out how companies need…
SES London 2011 – Speaking Submissions Now Being Accepted
The SES Program Team is now accepting speaking proposals for SES London. Please remember to fill the form out completely, including a description of…
SES Berlin 2010 – Speaking Submissions Now Being Accepted
The SES Program Team is currently accepting speaking proposals for SES Berlin. Please remember to fill the form out completely, including which session in…
Flu Search Query Trends in Google — Paid Search Opportunity?
Google is trying to get ready for the upcoming flu season, and in the process, it seems they've created a market for paid search…
Newsknife Now Rating Journalists Based on Appearances in Google News
If you’d like to pitch your story to a journalist who writes more articles that appear in Google News than any other journalist, then…
comScore ARS Research Highlights Importance of Advertising Creative in Building Brand Sales
Yesterday, comScore released findings from comScore ARS research indicating the importance of strong creative elements in TV and digital advertising campaigns. The findings show…
AdGooroo and Experian Hitwise Report on Paid Search Secrets of Top CPG Marketers
AdGooroo and Experian Hitwise have just issued a report on “Successful Paid Search Tactics The Top CPG Brands Use To Grow Market Share And…
Twitter Exploit Warning: How Anyone Can Easily Snatch Your Direct Messages
It's quite easy to use the Twitter API to access your personal information and obtain all the dirty little secrets hidden inside your Twitter…
Twitter: Take Better Care of Our Private Information!
When you allow access to log-in to some website or application, you're also agreeing to let the developer who created this log-in access all…
‘Cebu Pacific FAs dancing’ Now Has Over 6.5 Million Views
Flight attendants for Cebu Pacific, a low-cost Philippine airline, danced away to Lady Gaga’s hit “Just Dance” on a narrow A-320 passenger cabin aisle…