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PPC

SEMPO & Fair Isaac Team Up To Study Click Fraud

ClickZ reports that SEMPO and Fair Isaac have teamed up to study PPC click fraud. Fair Isaac is the organization that developed FICO scores…

By Barry Schwartz · 15 Jun 2006

Industry

Yahoo Sued For Trademark Infringement Using Google AdWords

DenverPost.com reports that Yahoo was sued by lovecity.com for bidding on the lovecity.com trademark in Google AdWords. Reportedly, Yahoo placed bids on “www.lovecity” and…

By Barry Schwartz · 15 Jun 2006

Industry

Google Buys Headquarters For $319 Million

Last night I was notified of a SEC Filing showing Google has entered into an agreement to purchase their headquarters (The GooglePlex) for $319…

By Barry Schwartz · 15 Jun 2006

Industry

Netscape Aims To Be Digg 2.0, Slashdot 3.0 With Community News Model

I was never a big Slashdot fan, given that I found the conversations about search often had comments from people who didn’t know what…

By Danny Sullivan · 15 Jun 2006

SEO

SEO for All the News That’s Fit to Search

The New York Times has one of the most popular news web sites, but until this year that was largely because of the strength…

By rumo · 15 Jun 2006

Industry

New Yahoo Publisher Network Changes Focus on New Publishers

Yahoo Publisher Network released a new version of the control panel today which focuses on helping a new user get the most out of…

By Jennifer Slegg · 15 Jun 2006

Industry

Getting The New York Times More Search Engine Friendly

Online newspapers have often ignored search engines, or viewed them with mistrust, relying on the power of their brands to drive traffic. That attitude…

By Chris Sherman · 14 Jun 2006

SEO

Volvo On the Online Hunt With New Contest

In partnership with Disney’s upcoming “Pirates of the Caribbean: Dead Man’s Chest,” Volvo Cars is unveiling an online treasure hunt for an actual real…

By rumo · 14 Jun 2006

Industry

Google’s Complete Plays Of Shakespeare Less Than Compleat

The Google blog ‘Inside Google Book Search’ announced in No holds bard that it is now possible to explore Shakespeare with Google – The…

By Phil Bradley · 14 Jun 2006

Local

Yahoo, MapQuest Bring Where 2.0 Back to Earth

Excuse the pun, of sorts. Many of the speakers and panelists over the past couple of days at Where 2.0 demonstrated a range of…

By Greg Sterling · 14 Jun 2006

SEO

Digital Branding is on Acid

Ornament and psychedelia are major themes in contemporary digital animation. The following are all relatively new creations, two of them from apparel brands. (Descriptions…

By rumo · 14 Jun 2006

Industry

Search Headlines & Links: June 14, 2006

Below, a recap of stories posted today to the Search Engine Watch Blog, along with other items we’ve spotted but not blogged separately: From…

By Danny Sullivan · 14 Jun 2006

Industry

Daily SearchCast, June 14, 2006: MySpace To Auction Search Traffic; Google Picasa Gets Photo Sharing; NY State Says Shame On Google Video; Is That Google Earth In My Coffee Table? & More!

Today’s search podcast covers MySpace planning to auction its search traffic; Google’s Picasa getting web albums; New York State raps Google over its video…

By Danny Sullivan · 14 Jun 2006

Industry

ShopWiki Launches Search By Color

ShopWiki this morning launched its ‘Search by Color’ feature which lets consumers quickly and easily filter search results by color. From the press release:…

By Brian Smith · 14 Jun 2006

SEO

A New Local Search Marketing Guide

I’ve often been amazed that there isn’t a more organized effort by search engines and others targeting small business advertisers to “educate” them about…

By Greg Sterling · 14 Jun 2006

Analytics

Searcher Behavior Update

Search marketing has evolved from relatively simple optimization of web pages into a more sophisticated process involving a number of variables. Apart from tactical…

By rumo · 14 Jun 2006

Industry

Google Not Obeying NoIndex Meta Tag?

I reported at the Search Engine Roundtable that Google.com Displaying Pages in Index with NoIndex Meta Tags. The details come from a WebmasterWorld thread…

By Barry Schwartz · 14 Jun 2006

PPC

Forecasted Online Ad Spend Is Corrected Upwards

Search is winning the hearts and minds of marketing managers across the US, (and this is good news for search worldwide). Brand managers that…

By Detlev Johnson · 14 Jun 2006

Industry

Japan To Build Own Search Engine With 30 Japanese Companies & Government Help

The Mainichi Daily show that Japan is going to be building out their own search engine after conducting a focus group on the idea.…

By Barry Schwartz · 14 Jun 2006

Industry

A Look At Google’s Oregon Operation & Yahoo Leaves Pasadena

Niall Kennedy summarizes a NY Times article about Google’s Oregon center and Yahoo and Microsoft’s exploration in areas like that. The Google Oregon center…

By Barry Schwartz · 14 Jun 2006