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Industry

Marissa Mayer Lists Google’s Top 3 Mistakes

Google has had a ton of massive successes — AdWords, Maps, Gmail, and Chrome to name a few. It’s always interesting to get insights…

By Danny Goodwin · 03 Nov 2010

Social

Google to Pay $8.5 Million in Buzz Privacy Class Action Settlement

Google will pay $8.5 million to settle a class action lawsuit brought against the company after its launch of Google Buzz. Google’s attempt at…

By Danny Goodwin · 03 Nov 2010

PPC

Why You Should Change Your SEM Tactics for the Holidays

How to be sure your paid search campaigns are working as hard as possible during this busy time of year.

By Kevin Gibbons · 03 Nov 2010

Industry

Google Places Presents Major Challenges for International SEO, Too!

As Google Places rolls out across the world and puts the focus on local, here are some challenges you may face in your international…

By Andy Atkins Kruger · 03 Nov 2010

PPC

Secrets to Paid Search Success Revealed, Part 3

How to maximize paid search ROI with keyword bidding by defining your business rules, avoiding hyper-bidding, testing, and knowing your peak hours and days.

By Ryan Woolley · 02 Nov 2010

Industry

Bing-Facebook Social Search Rollout Complete

All U.S. Bing users now have access to the new social search features added with the assistance of Facebook, the company announced today. The…

By Danny Goodwin · 02 Nov 2010

Analytics

Digital Marketers Need to Work on Elevator Pitch for Holiday Season

Yesterday, comScore released its Q3 2010 U.S. retail e-commerce sales estimates, which showed that online retail spending reached $32.1 billion for the quarter, up…

By Greg Jarboe · 02 Nov 2010

SEO

Link Building: 3 Strategies for Link Requests

Here's what you need to be aware of when contacting webmasters as a representative of the client or as a brand advocate when requesting…

By Kristi Hines · 02 Nov 2010

Industry

Some Microsoft adCenter Accounts Reporting Problems

Since the Yahoo & MSN Search Alliance has finalized, many PPC advertisers are just now getting familiar with the Microsoft adCenter system and learning…

By Greg Habermann · 02 Nov 2010

SEO

Google Street View Live & Slightly Blurry in Germany

Google Street View has debuted in Oberstaufen, Germany — blurs and all. Taking a quick virtual tour of the city reveals only a few…

By Danny Goodwin · 02 Nov 2010