Google Business Profile is showing view counts on posts. This was spotted by Muhammad Hussain on LinkedIn, who shared a screenshot along with his post.
He wrote: “Google Business Profile posts are now showing view counts. Does this show up on everyone’s dashboard? I don’t see it on my side, but a friend in my connection shared it with me.”
Here is a screenshot of how it looks.

I also couldn’t replicate this test in GMB account, which suggests this test is currently limited to a smaller group of Google Business Profile owners rather than being widely available.
Showing view counts on posts would be a genuinely useful addition for profile owners, since it gives a direct way to see which posts are getting the most attention and adjust their content strategy accordingly.
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