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Video.

Video search and strategy, on YouTube and beyond. 898 articles
Latest in Video

YouTube Now Gets More Than 1 Billion Unique Visitors Every Month

YouTube's milestone is important to more than 1 million content creators from over 30 countries who are earning money from their YouTube videos, as well as more than…

By Greg Jarboe · 22 Mar 2013

Video

Is YouTube Tuning Up a Music Streaming Service?

YouTube is reportedly planning to launch a music streaming service later this year to compete with Spotify that will be tightly knit…

By Carly Page · 06 Mar 2013

Video

Watch YouTube Do the Harlem Shake in New Easter Egg

By this point, pretty much everyone has done The Harlem Shake or been subjected to a rendition. Now YouTube, the site responsible…

By Danny Goodwin · 04 Mar 2013

Video

5 Ways to Use Video to Connect With Customers

Your audience loves video. They love to consume it, to share, and to be part of it. Push your video marketing to…

By Lisa Barone · 27 Feb 2013

Video

How to Make Video a Successful Part of Your Content Marketing Strategy

When developing your video strategy, it’s important to ask yourself what you’re looking to gain from it. Start by defining your approach…

By Guillaume Bouchard · 12 Feb 2013

Video

‘Do The Jingle’ YouTube Contest Generates More Than Jingles for SafeAuto

Targeting your audience, optimizing your videos, promotion, and measuring your campaign's effectiveness all are critical pieces when marketing on YouTube. Learn how…

By Greg Jarboe · 11 Feb 2013

Video

4 Tips to Create a Viral Video

When creating videos, focus on high-arousal emotions and stay away from low-arousal emotions. Default to focusing on the positive more frequently than…

By Alecsy Christensen · 08 Feb 2013

Video

Super Bowl 2013 Ads: Budweiser’s ‘Brotherhood’ Wins the Big Game

Budweiser’s 2013 Super Bowl ad featuring their famous Clydesdales — and introducing their newest foal, who was just 7 days old during…

By Greg Jarboe · 04 Feb 2013

Video

YouTube Readying Premium Service Launch?

YouTube is reportedly working with a group of channel producers on a platform that will allow channels to charge users to access…

By Shaun Nichols · 30 Jan 2013

Video

Is Super Bowl Advertising Money Well Spent?

The Adobe Digital Index analyzes the consumption patterns of sports-related video content across devices and how web traffic is impacted by television…

By Greg Jarboe · 30 Jan 2013

Video

Unruly Launches Tool to Predict ‘Shareability’ of Video Ads

Unruly ShareRank allows advertisers to optimize their content marketing strategy by calculating the amount of earned media their videos are likely to…

By Greg Jarboe · 29 Jan 2013

Video

YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

VEVO is both the number three video content property by unique viewers and the top YouTube Partner Channel by unique viewers. So,…

By Greg Jarboe · 17 Jan 2013

Video

75% of Most Shared Super Bowl 2012 Video Ads Launched Before Super Sunday

Unruly Media has released a Super Bowl playbook and an infographic that marketers will want to read and look at. Brands can…

By Greg Jarboe · 17 Jan 2013

Video

Super Bowl Advertisers Can Learn Lessons from Social Video Trends

Social video trends can teach Super Bowl advertisers five things: the need to create content worth sharing, build bottom-up brand engagement, optimize…

By Greg Jarboe · 14 Jan 2013

Video

12 Valuable Tips for Video SEO Beginners

If you aren’t optimizing your videos to match what people are searching for, then your videos are likely to get lost and…

By Alecsy Christensen · 09 Jan 2013

Video

What Happens in Vegas at CES Is Going to Be All Over YouTube

In conjunction with CES, which opened today in Vegas, Unruly Media has compiled a couple of charts, which are the top social…

By Greg Jarboe · 08 Jan 2013

Video

How to Build a Direct Response Funnel in YouTube

When it comes to marketing on YouTube, advertisers don’t often pursue the video platform’s power to drive direct response leads and sales.…

By Manny Rivas · 08 Jan 2013

Video

3 Amazingly Simple Ways to Use Video for Link Building

Clever use of videos can tremendously help your SEO efforts and make good content more digestible and engaging. Get ahead of the…

By Purna Virji · 07 Jan 2013

Video

20 Top YouTube & Video Marketing Stories of 2012

YouTube marketing news and developments dominated the headlines this year – from big redesigns, to Google Play, and AdWords for video. Here’s…

By Greg Jarboe · 24 Dec 2012

Video

Marines Launch New Pandora-inspired YouTube Brand Channel

If you’re interested in building a successful channel on YouTube, you’ve got to think beyond just getting one big hit. You need…

By Greg Jarboe · 17 Dec 2012

Video

Only 23% of Brands Are Using Online Video Advertising

A new study from Kantar Media has found that 77 percent of brands are using national TV advertising exclusively.

By James Dohnert · 14 Dec 2012

Video

Back to Basics: 7 Steps for YouTube Success

YouTube can drive massive amount of traffic, help build your brand and work wonders for your SEO. If you’re seeking decent traffic…

By Rob Chant · 14 Dec 2012

Video

Google’s Zeitgeist Video Gets You Right… There

If you were thinking of stabbing yourself in the eye after reading the data from Yahoo's 2012 search trends, we don't blame…

By Jonathan Allen · 12 Dec 2012

Video

6 Ways You Can Put a Little ‘Gangnam Style’ into Video Marketing

Most video marketers have probably heard of the famous video from Psy – it’s only the most viewed and liked video on…

By Alecsy Christensen · 11 Dec 2012

Video

YouTube Takes Flight Aboard Virgin America Airlines

Google has signed a deal to provide in-flight YouTube videos on Virgin America airlines. The company said that it had agreed to…

By Shaun Nichols · 10 Dec 2012

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