Social.
LinkedIn Now Has More Than 200 Million Members
Professional social networking site LinkedIn has announced a new milestone: more than 200 million members. By far, the United States boasts the…
Are Ninjas, Gurus & Rockstars Endangered Species in 2013?
Gurus. Mavens. Ninjas. Rockstars. No doubt you’ve seen some of these job titles on LinkedIn or Twitter profiles. Advertising Age even did…
Bird Got the Word: Hashtag is Word of the Year
The hashtag, or '#', is a regular feature on Twitter and is making its way into the daily conversations of people who…
How to Create a Visible & Engaging LinkedIn Profile
The importance of being found by your target audience on LinkedIn is equally as important as engaging that person once they find…
How to Create a Social Media Editorial Calendar
Social media editorial calendars create a cohesive layer to a content strategy. Having an organized 12-month editorial calendar that slices up the…
Worldwide Social Media Usage Trends in 2012
With social networks playing an increasingly important part in many people's lives, more global businesses are taking advantage of the social media…
Social Media ROI: How To Define a Strategic Plan
For marketers, there's an increasing demand to quantify the value of social media. Here's a guide to mapping a social media strategy…
Social Media Strategy in Times of Tragedy
SEW Contributor, Lisa Buyer, shares the life experience that led to her career in PR and offers tips for people and brands…
The Mayan Apocalypse Rules for Marketers
A few things to keep in mind when you're developing your next digital marketing campaign about the apocalypse (or whatever buzz-worthy event…
Instagram to Start Sharing Data with Facebook in January
Instagram updated its privacy policy today, revealing that it will soon start sharing data with Facebook. To go into effect from 16…