Social.
Twitter Adds Promoted Accounts to Search Results
Twitter advertisers will now have the option to promote their accounts in search results, the great new high exposure ad placement for…
Facebook Gives Advertisers More Targeting Options
Facebook is making some changes to the way advertisers can target their ads to Facebook users. They are introducing multiple new targeting…
Only 52% of Facebook Ad Spend is Outside the U.S. [Study]
A new report by Marin Software says that 85 percent of Facebook users reside outside North America, but only 52 percent of…
Facebook Ad Fraud: How Can Advertisers Combat Paid Likes?
After making it harder for Facebook Page owners to gain followers organically, advertisers are paying Facebook to generate likes, but finding non-existent…
Is Pinterest the New Darling of Retail Search?
Given the huge user growth and investment in site experience and monetization, 2014 is fixing to be a huge year for Pinterest.…
Running In Real Time: Twitter on Bringing Campaigns to Life at SES London 2014
Bruce Daisley, Twitter's UK Managing Director, says capturing a moment can be incredibly powerful. Brands have several opportunities on Twitter, both planned…
Top Content Sources, Topics & Profiles Among Marketers at Mid-Size Companies [Study]
New findings by social insights company Leadtail and DNN Corp. give a glimpse into the sought-after content within the marketing industry, plus…
5 Brilliant Ways to Use #Hashtags in Social Media Marketing
Hashtags are more than just a way to categorize posts or add a narrative to your updates. Here are some innovative ways…
Facebook Custom Audiences: 7 Strategies Marketers Can Start Using Today
Facebook Custom Audiences provides a way to engage customers, leads, and website visitors across devices, based on dozens of parameters, including search…
5 Social Media Profile Optimization Tips for Brands
Optimizing a social media profile is easy and only takes a few minutes. Here are five recommendations on how to give your…