SEO.
Have We Lost All Control?
In the age of social media, marketers are not controlling the message. So the next time you have a promotion, ask yourself what you can do to get…
Twitter to Launch Opt-In Geolocation Feature
Twitter has announced plans to roll out a geolocation feature. It will also be included in Twitter’s API so developers can make…
Facebook to Allow Simultaneous Twitter Updating, But Only for the Rich and Famous
If you’re important enough to have a Facebook Page (as opposed to an individual profile like the rest of us), then you’re…
Learn SEO for PDFs at eSeminar Hosted by Acrobat User Community
The Adobe Acrobat User Community (AUC) is hosting an eSeminar on how to optimize PDFs for search. The eSeminar occurs this Wednesday,…
Twitter to Officially Adopt ReTweeting (And You Might Not Like It)
Twitter is planning on making the act of ReTweeting an official Twitter feature. Right now, it’s just some crazy phenomenon started by…
Promotions Come in All Shapes, Sizes, and Colors
We often think of promotions as giving something away or getting people to enter a contest. But there can also be promotions…
Is Google Caffeine Faster?
Google Caffeine appears to be faster than "old Google", but the other changes that have been made to Google Caffeine are not…
Twitter Suffers More Downtime, Attacks
Twitter went down again, and a message on their Status page points to another attack: Update (12:17p): We’re back up and analyzing…
Delicious Founder Regrets Yahoo! Sale, Launches Twitter Tool
Ben Parr over at Mashable dugg up the news (no pun intended) on Delicious founder Joshua Schachter regretting ever selling Delicious to…
The 60 Minute SEO Site Audit
Site audits are one of the most important tasks for an SEO professional, and sometimes you need to do one quickly. Here's…
Using Search to Find Missing Persons: Scratching the Surface
Most of us in are in search for commercial reasons. But the industry has an altruistic side as well. The search for…
Brand Monitoring: A Guide to Protecting Trademarks on Paid Search
Is it legal to sponsor a trademark or use it in ad copy text? What are your risks if you are doing…
Taking the Long View
Short-term thinking is usually a result of data overload. Success in the long-term will be awarded to those who know how to…
Profit Optimization: Marry Search Data with Sales to Boost Marketing ROI
We talk endlessly in this industry about conversions being the holy grail of our search marketing efforts. But with today's ever-discriminating CEO,…
Generating Revenue From Outsourced Local Search
A new niche market is emerging, where forward-thinking affinity and utilitarian websites are well-positioned to aggressively stake a claim in local search…
Interview with Clay Shirky
The author and expert on social networks and communication tools shares insights from his new book, "Here Comes Everybody."
Is A Lack of Consistent Messaging Hurting your Conversions?
Achieving consistent messaging with relevant ads and landing pages is one of the smartest things you can do to improve your PPC…
It’s So On: Facebook Rolls Out Live Feed Search to All Users, Includes Real-Time Updates
Just hours after announcing its acquisition of FriendFeed, Facebook came out with more big news: it’s rolling out its new search to…
Facebook’s FriendFeed Acquisition Could Have Implications for Search (Yes, Search)
Facebook has acquired FriendFeed, a social media aggregator. As Facebook has looked recently to improve and expand features like its live feed…
Digg Begins Rolling Out Beta Version of New Ad Platform
Digg will begin rolling out an early beta version of its new ad platform. Most Digg users won’t see the ads, as…
Link Marketing for Travel and Tourism Businesses
Good link building is just good marketing. That especially applies to the travel and tourism industry. The trick is targeting the right…
Facebook, LiveJournal Also Experiencing Downtime Issues (UPDATE)
Update: 1:40pm EST – ZDNet has official yet vague word from Facebook: Earlier this morning, we encountered issues within our network that…
Twitter Goes Down, Falls Prey to Denial of Service Attack [UPDATE]
Update 12:13pm EST – Twitter.com is finally up for many users, DoS attack still ongoing. Facebook and LiveJournal also experiencing issues. Update:…
Tweetblocker – Blocked!
Folks, the next time you come up with a great new Twitter tool and you want to get the word out to…
Insights Into Linking Everyone Should Read
David Harry has once again given us some deep insights into the search algorithm and perceptions of linking that anyone in our…
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