SEO.
Trademark Terms In Adwords Text Extending to Canada, UK, Ireland
Seems the success in more advertising using trademarked terms in the US allowing “some advertisers to use third party trademarks in their ad text even if they don’t…
Google AdWords Trademark Case Victory, AOL Revenue Tumbling And More
An overview of some of today’s search, advertising and tech news. Google Adwords was granted victory by U.S. District court Judge Gerald…
‘Google Me’ Puzzle Coming Together? Slide Buy, Wave Ditch, New Features
Reports have it that Google has bought social apps platform Slide for a price tag ranging from $182 million to $228 million,…
BrightEdge’s SEO Platform Plugs Into Webtrends
BrightEdge are on a mission to simplify how chief marketing officer’s (CMO) connect with their audiences and make it possible to effectively…
Social Media ROI Metrics Main Stumbling Block For Brands’ Global Campaigns [Poll]
A poll by Harris Interactive for Buddy Media showed that brands are hampered by finding the right ROI metrics in their adoption…
News Picks: Search Heads Leave Yahoo; Bing Maps; Google Search History
An overview of some of today’s search, ad, tech news Departures Yahoo is forging on in its management reshuffle process. Following the…
Bye-bye, Crawler: Blocking the Parasites
Why not all spiders are created equal -- and what you can (and should) do about quite a few of them.
New Strategies for Getting Links from Newspapers
The recent difficulty of obtaining links in news coverage requires some strategic adjustments for link builders. Here are some tips to help…
News Picks: Echo River, Localeze & Tom Tom, A New ‘Decision Engine’ & More
An overview of some of today's search, ad, tech news.
How To Not Fail At SEO
How to incorporate search engine optimization into your companies and web ventures so they succeed. These principles, if integrated and committed to,…
Social Media Syphoning 25% Of U.S. Online Time [Nielsen]
Research firm Nielsen has released a study on how Americans spent their online time in June. Here are the main findings worth…
Facebook SEO: Of Links and Likes
Is it time to add Facebook to the list of search engines to optimize your site for? It may not be, but…
News Picks: Adobe Search Patent; Microsoft vs Yahoogle Japan; iPad Rivals & More
An overview of some of today’s search, ad, tech news Search Adobe has filed for a patent that would enable search engines…
Google Sites Most Popular In U.S. In June But Yahoo Closing In [comScore]
Google sites remained the most visited in the U.S. during the month of June but Yahoo is closing in on its rival,…
Search Engine Update – Who’s Out There Shaking Things Up?
Bits and bobs to keep up with search engine product updates: YouTube, Wolfram|Alpha, Bing Maps and more. YouTube has extended video upload…
Facebook Questions Challenging Search Engines And LBS
Facebook Questions beta is the social site’s most recent feature launch. It allows users to crowdsource their own questions by submitting them…
Hiring an In-House Link Marketer? 2 Essential Skills for the Job
When hiring a link marketer, ask these important questions during the hiring process to make sure they have the right stuff to…
News Picks: Ask.com, historious, Disney & Playdom, @Earlybird & Jet Blue… and more
An overview of some of today’s ad/tech news. Search & Social Ask.com is both going back to its original Q&A format as…
Defining Search Engine Optimization in 2010
Taking the time to identify your market and focusing on how to build relationships with those relevant sites will put you above…
Yahoo Japan Picks Google Search Over Bing
Yahoo Japan — an independent entity from Yahoo — has decided to forgo the Bing transition and will be using Google search…
Google’s Search-Related Music Store Slated For Holiday Season [Report]
The rumor is growing fast. Now the New York Post has it that Google could launch its search-related music store as early…
Ad Industry To Facelift Reputation With Institute For Advertising Ethics
The advertising industry is launching its own PR campaign by way of setting up an Institute for Advertising Ethics. The sector has…
12 Ways Your SEO Mileage May Vary
If you've spent time analyzing search results for a variety of queries, you've likely seen results you can't easily explain. Here's why…
NBCU Sets Up “UAP” In-House Ad Network
NBC Universal (NBCU), the media and entertainment company, has launched its own advertising platform UAP to serve its own network of owned…
AOL Launches Political Ad Platform, Seeks Top Music Ops Hire
When AOL is in the news, it means business… CEO Tim Armstrong said advertising would be AOL’s primary source of revenues in…
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