Local.
10 things you need to know about the new Google Maps Local Search Ads
Last week was quite eventful for PPC marketers. Google announced a number of changes coming to AdWords and Analytics during the Google…
Six lessons advertisers can learn from local SEO
Last month, ClickZ Intelligence published its report into ‘The State of Mobile Advertising’, in partnership with Search Optics. Among the report’s findings…
Five places your business should source online reviews other than Google & Yelp
Hopefully by now you know how important it is to not only have local reviews posted for your business, but to incorporate…
Beyond local SEO: Greg Gifford on how to win the visibility race
Last Friday at a packed-out Brighton SEO conference, expert local search consultant Greg Gifford delivered a fast and furious presentation on the secrets…
How to optimize your Google My Business listing: expert tips
A Google My Business profile is an essential for local SEO. It’s free and will enable you to appear in local search…
Mobile marketers are missing out on hyperlocal: report
Despite the opportunity to target customers based on their locations, just 22% of marketers agree that they are exploiting hyperlocal advertising to its full…
How does Google determine my local ranking?
Google has revealed a new ranking signal for local search... Prominence.
How are businesses using Google Posts?
Google has recently debuted a new feature giving individuals and organisations a new platform for communicating with the wider public.
How healthy is your location data?
I doubt that many brands spend much time thinking about data health. It's not the sexiest topic in our industry, and its…
The importance of user reviews for local SEO
Reviews are a massive part of the web now, and an absolute essential for online retailers.