Topic

Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

2006: The Year Search Grew Up

Barry Schwartz first posted this over at SEL, but Chris Winfield of 10e20 did such a great job of listing the 101…

By Elisabeth Osmeloski · 28 Dec 2006

Industry

Overlooked Search Marketing Opportunity: Image SEO

Most search marketers focus their efforts on optimizing the text on web pages. That’s great, but there’s a huge opportunity that’s overlooked…

By rumo · 28 Dec 2006

Industry

Optimizing Images for Search Engines

One of the more potentially advantageous yet wholly underused areas for optimization is in image search engines. Yet while site owners and…

By Grant Crowell · 28 Dec 2006

Industry

Image Search Engine in Beta

PolarRose.com is beta testing their photo recognition software that they have implemented into an image search engine. Their annoucement has stirred a…

By Frank Watson · 27 Dec 2006

Industry

Top 10 Google Myths Debunked

I came across this in one of the blogs today. Google Myths impact everyone – they are becoming urban legends. So Ionut…

By Frank Watson · 27 Dec 2006

Industry

Are Contextual Ads Worth the Hassle?

Even though the contextual ads offered by search engines aren’t search advertising, in the strict sense, they often become the responsibility of…

By rumo · 27 Dec 2006

Industry

AOL Merger Speculation

Mediapost reported last week that Merrill Lynch was eyeing the possibility of AOL merging with either Microsoft or Yahoo, in an attempt…

By Elisabeth Osmeloski · 27 Dec 2006

Industry

Contextual Search Ads: Boon or Bust?

Scared of contextual search advertising? Not sure how to explain a lower click through rate to your boss? Never fear: A panel…

By Sara Holoubek · 27 Dec 2006

Industry

WSJ Discovers Microsoft’s BT Plans

The Wall Street Journal has just now discovered (link for WSJ subscribers) that Microsoft is taking its user data from MSN and…

By Kevin Newcomb · 26 Dec 2006

Industry

Google Adsense the New Gator?

Rebecca Lieb writes over at ClickZ that Adsense may be in danger of going the route of Gator/Claria, as contextual advertising bloopers…

By Elisabeth Osmeloski · 26 Dec 2006