Topic

Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

Search Headlines & Links: May 3, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 03 May 2007

Industry

Driving SEO Outsourcing Success

Some marketers think that outsourcing the management of their SEO campaign means they can sit back and wait for the results to…

By John Tawadros · 03 May 2007

Industry

Ask Brings the Algorithm Mainstream

Ask.com’s recent offline advertising campaign is shifting into high gear to build up buzz around Ask’s upcoming Edison algorithm, which Ask’s Apostolos…

By Kevin Newcomb · 03 May 2007

Industry

Quintura For Kids: Another Search Engine For Kids

There have been a number of attempts to create a specialised search engine for kids. Yahoo did it – once Yahooligans, now…

By Frank Watson · 03 May 2007

Industry

SearchQB.com: A Great Google Custom Search Example

An innovative use of Google Custom Search – SeachQB.com – launched last week before the NFL Draft. The site plans to be…

By Frank Watson · 03 May 2007

Industry

Google (but not Google News) indexes Belgian newspapers again

Aoife White, an AP Business Writer, reports that Belgian French-language newspapers are back in Google. In a joint statement, Google and the…

By Greg Jarboe · 03 May 2007

Industry

B2B Issues: How to Beat Out Competition with Keyword Intelligence

Jessica Bowman focuses on competing in a business to business marketplace, and offers tips on how to refine your keyword strategy in…

By Jessica Bowman · 03 May 2007

Industry

Search Headlines & Links: May 2, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 02 May 2007

Industry

With Growth, Paid Search Gets Complicated

The complexities of paid search (SEM) have apparently reached a critical point, where re-evaluating and re-b uilding the internal search team infrastructure…

By Greg Meyers · 02 May 2007

Industry

Yahoo Lets Webmasters ID Non-Essential Page Elements

Using a new “robots-nocontent” attribute, webmasters will soon be able to tell Yahoo’s spiders that certain elements or sections of a page…

By Kevin Newcomb · 02 May 2007