Industry.
Search Headlines & Links: January 25, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Google Position 6 Smack-Down: Filter, Penalty, or Bunk?
Since late December, best-of-breed search marketers have been chattering about a supposed and creepy “Position 6” Google SERPs punishment pattern where pages…
Win the Right Search Marketing Clients – Part 2
How to build your search marketing business by winning large clients and targeting medium-sized prospects.
PPC 101 Writing Successful Creatives
PPC (Pay Per Click) ad copy for paid search beginners. Here's your call to action.
SEW Experts: Mobile Local Search: A Perfect Storm
Last week’s Consumer Electronics Show (CES) showcased the first few devices that run Google’s much anticipated Android operating system. In today’s Vertical…
SEW Experts: PPC 101 Writing Successful Creatives
Writing ads for search engine advertising is almost like writing headlines. It requires an ability to distill information into attention-grabbing, character-restricted words.…
SEW Experts: Win the Right Search Marketing Clients – Part 2
For a search marketing agency, especially one just starting out, choosing the right clients can make or break your business. In today’s…
Search Marketing Predictions for 2008, Part 2
We've collected the 2008 predictions of several search engine marketers, sharing their best guesses about the direction of the industry in the…
Search Headlines & Links: January 24, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
What search engine marketers should know about event marketing
Yes, yes, I know we’re search engine marketers. So, event marketing isn’t our department. But, Don E. Schultz, Professor (Emeritus-in-Service) of integrated…