Industry.
Yahoo Board, Sans Semel, to Consider Microsoft Bid
Yahoo’s board of directors has issued a statement saying it will evaluate Microsoft’s unsolicited bid to acquire Yahoo for $44.6 billion. Not…
MSN and Yahoo Merged: How Would It All Mash Up?
Hold on tight SEM artists. Search marketing is mainstream bacon & eggs in America this morning. Even the “tease” story on the…
Paid Search Advertising Drives Microsoft Bid for Yahoo
The Microsoft conference call yielded little new information about the details of the Yahoo bid. Steve Ballmer stressed that scale and efficiency…
Microsoft Wants to Buy Yahoo: Convergence, Continued
There have been rumors of late about some sort of Microsoft/Yahoo hookup — and here it is. Microsoft just tendered a $31/share…
Why All Links Are Paid Links in the Travel Trade
What's the best-kept secret in the travel industry? How links are bought, sold, swapped, and paid for in the travel industry.
Rewriting URLs: SEO for CMS, E-Commerce, and Dynamic Sites
URL rewriting is no fun. To maximize SEO results, here are three reasons why you need to do it anyway.
Optimizing the Planet: SEO on a Global Scale
Global search demands multilingual search strategies. How to succeed in global SEO and localize strategy anywhere in the world.
SEW Experts: Why All Links Are Paid Links in the Travel Trade
Google, Yahoo, and MSN aren’t going to quickly discount some long-standing links, reciprocal or not. In today’s Vertical Challenge column, “Why All…
SEW Experts: Rewriting URLs: SEO for CMS, E-Commerce, and Dynamic Sites
There’s as much confusion and controversy surrounding URL rewriting as Darwin’s theory of evolution. In today’s SEM Crossfire column, “Rewriting URLs: SEO…
SEW Experts: Optimizing the Planet: SEO on a Global Scale
When building an SEO team to provide global services, it’s necessary to recruit skilled, multilingual SEO experts — no easy task. In…